This episode is nuts (pun intended)! On this podcast, we talked about the effectiveness of giftable items and content during the holiday season, how to ride the virality of your product, and tactics that boost your AOV and LTV. Adam Hendle is the Founder of Ballsy, of a bold new men's personal care brand Ballsy, which focuses on below-the-belt-care. To learn more, visit: http://honestecommerce.co Resources: Adam’s LinkedIn Profile: linkedin.com/in/ahendle/ Ballsy’s website: ballsybrand.com 20% off for any Ballsy product: HONEST20 on checkout
Mike Potter is the backup guy. He’s the co-founder and CEO of Rewind, the automatic backup for Shopify stores. He has founded a number of companies and was an active merchant in the early days of e-commerce, selling curling gloves from his garage. On this podcast, we talk about Mike’s awesome and interesting journey with Rewind, his thoughts on customer feedback, and how to approach mistakes as a business. To learn more, visit: http://honestecommerce.co Resources: Rewind’s website: rewind.io Rewind’s Shopify App page: apps.shopify.com/backup Rewind’s Free Ebook to prepare for Black Friday/Cyber Monday - rewind.io/bfcm-2019 Backup your Shopify store for free! Rewind One Time - rewind.io/free
From graduating college to meeting the CMO of Coca-Cola in six months, Jon MacDonald is a business powerhouse. Now, he is the founder and president of The Good, a conversion rate optimization firm that helps e-commerce brands convert more of their existing website traffic into buyers. In this episode, we talk about the simplest yet most glossed over concepts for conversion rate optimization and how you can find the information you need from the most unexpected of places. To learn more, visit: http://honestecommerce.co Resources: Learn more at The Good Contact Jon at jonmacdonald.com The Good’s Free Landing Page Assessment thegood.com/landing-page-assessment The Good’s Conversion Growth Program™ thegood.com/conversion-growth-program The Good’s Conversion Growth Assessment™ thegood.com/services/conversion-growth-assessment
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