In today's 5 Minute Sales Tip, Paul G. Walmsley describes a sales call he was listening in to. The sales person was answering all the prospect's questions....but not asking for the order. Paul outlines how to implement a simple way of answering questions and moving the sales process along by asking a closing question of your own. If you continually answer questions, the prospect will keep asking them, take their new found knowledge and then go shopping elsewhere...
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