Building Kuju Coffee with Jeff Wiguna
Released Wednesday, 13th October 2021
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Building Kuju Coffee with Jeff Wiguna
Building Kuju Coffee with Jeff Wiguna
Wednesday, 13th October 2021
Good episode? Give it some love!
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Today’s guest is Jeff Wiguna, The Co-Founder and CEO of Kuju Coffee. Kuju Coffee was the first-ever portable pour-over coffee brand and has pioneered high-end coffee in the outdoors and travel space.
In this episode, we discuss:
- How marketing was a driving factor for Kuju Coffee
- How Kuju Coffee created a new category successfully
- The importance of story to build an audience
Click here to check out the show notes.
This show is brought to you by Goodo Studios
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How to Market Your DTC Brand
Welcome to How to Market Your DTC Brand. We interview founders and marketers in the DTC space to learn about how they have grown their brands and current best practices in marketing. If you want to get tactical advice on how to grow your brand, this is the show to listen to.This show is created by Goodo Studios!Join Podchaser to...
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