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I Help Salons

I Help Salons

A weekly Business, Management and Marketing podcast
Good podcast? Give it some love!
I Help Salons

I Help Salons

Episodes
I Help Salons

I Help Salons

A weekly Business, Management and Marketing podcast
Good podcast? Give it some love!
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Episodes of I Help Salons

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As much as Google gets on my nerves, every now and then they do something that's actually pretty helpful. That's the state of things with their new online tool called Small Thanks.The post Google Wants to Help You Say Thanks and Get More Revie
If you've ever wondered is there a right way to use Groupon, a way that actually helps build your business, you're in luck. In this week's episode we're discussing Groupon Strategy with Kechia Taylor from Brows & Company.The post Groupon for B
It's always a good idea to pay attention to what the big internet companies are doing when what they're doing affects how you run your business. In this episode we chat about Google's moves with messaging and online booking and what it may mean
Google has begun its move into the online booking space. If you're not into online booking, it's time to take a second look. As the internet landscape changes, it's always a good idea to pay attention to how those changes affect how you run you
I never would have believed how important curtains are to a facebook marketing plan, but now I do. In this episode we talk about how I blew up my site and the power of curtains.The post Business Building for Booth Renters appeared first on I H
One of my favorite booth rental tips for hairstylists is pretty simple. Be where they're looking and give them what they're looking for. In this episode we'll explore one example of how people find you online and what happens when they do.The
A quick look back at backups and an introduction to the Blueprint I use when working with clients.The post Why You Need to Back Up Your Website and the Blueprint appeared first on I Help Salons.
Online reviews are the new word of mouth. For booth renters, a good review profile equals new clients for your chair. Discover how to build one for free.The post How to Get Reviews as a Hair Stylist Without Screwing It Up appeared first on I H
An honest review of Booth Renting 101: A Guide for the Independent Stylist from your friendly neighborhood Internet Sherpa and the I Help Salons communityThe post Review | Booth Renting 101: A Guide for the Independent Stylist appeared first o
Facebook retargeting is one of my most powerful independent hair stylist marketing tips. In this episode , we touch on what it is, how it works and what you should do now to take advantage of it.The post Independent Hair Stylist Marketing | Fa
Your website is a tool. How powerful a tool depends on how you use it. Is it just a digital billboard letting the world know you exist, or an always on duty salesman, that's constantly bringing you new prospects that you can turn into clients.
I Help Salons is dedicated to helping booth renters promote themselves online. With the Facebook Group it's easier than ever to contact your favorite Internet Sherpa for help navigating through all of the geek stumbling blocks online.The post
With the volume of booth renter marketing advice available online, why should you listen to me? Good question. In this episode I take a stab at answering that exact question.The post Salon Booth Renter Email Marketing Ideas | The Only One That
There is no shortage of marketing systems designed to help you fill your book and build your business. However, without one key ingredient, you'll find it hard to succeed no matter how hard you try. The post Booth Renting 101 | The Secret to a
Booth renters who plan to use email as part of their online marketing need to understand what lead magnets are and how to create the ones that work for salons and stylists.The post Booth Renter Email Marketing | How To Create Lead Magnets appe
Email marketing is one of the most versatile tools available to booth renters. In this episode, I discuss a simple technique for getting prospects to tell you which of your products and services they want to purchase.The post Booth Renter Emai
One of the more difficult parts of any social media campaign is consistently producing engaging content to post. The PostPlanner App makes this much easier for time strapped booth renters trying to maintain a social presence.The post A Look at
With all of the new toys and technical gizmos to help you create your marketing video, it's easy to forget why you're making a video in the first place. In this episode, I touch on keeping the most important thing, the most important thing. Th
If you plan to crank out a lot of videos for your marketing campaigns. Paying for them can get out of hand. EasyVSL is a nice piece of software that can help with that problem.The post New Ideas for Marketing a Stylist | EasyVSL Video Maker So
The best tools in the world are useless if you don't know what they're used for. This episode looks at three different ways to use video in your business and four types of videos to use.The post How to Use Fiverr to Make Your Salon Videos appe
The best tools in the world are useless if you don't know what they're used for. This episode looks at three different ways to use video in your business and four types of videos to use.The post Four Types and Three Uses of Salon Marketing Vid
With salon video marketing, what you do around your video is as important as what's on your video. In this episode we talk about how to make sure Google shows your video to the right people.The post Salon Video Marketing – Get Optimized appear
The post Video Intro – What, Why and How appeared first on I Help Salons.
Even if you are the biggest Yelp hater, it's hard to deny that it does work. I'm not a fan of Yelp but I had to change my tune when I met Audrey Collins, an independent contractor who told me how she was making it work for her business. The po
In recent years, Instagram has emerged as one of the goto tools for promoting hair stylists, permanent makeup artists, nail artists and any other service with a visual component. For maximum effect it's important to use proper lighting for your
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