Kati is an actual mental health professional, a trained therapist who also makes YouTube videos about mental health. We're going to talk some about her own strategy for growing her channel, picking topics, and dealing with content that is less...well...correct. But we'll also discuss some of the challenges internet creators are likely to face, both in terms of the constant stress, and also how we are unfortunately likely to tie our self worth to our numbers, which isn't great, since roller coasters generally don't only go up.