How do you get an audience to step into your content? Augmented reality, virtual reality, and immersive installations all their own set of challenges. We've experienced the pitfalls, now learn from our mistakes. From physical location based AR,

Immersive Reality :: 5 :: Existing Platforms

Aug 7th, 2020 21m 38s

What are "existing platforms" and why do you hear us mention them on every episode? Did you know there are platforms available today that empower you to start experimenting with augmented reality and virtual reality today? Did you know some of

Immersive Reality :: 4 :: How much does it cost? $1k - $10k - $100k

Jul 29th, 2020 21m 16s

The million dollar question gets answered - spoiler - it doesn't cost a million dollars. While most global brands and large institutions have the budgets to pursue something at a seven figure scale, we know that most businesses don't have those

Immersive Reality :: 3 :: Getting started with content for immersive.

Jul 23rd, 2020 15m 19s

Where does augmented reality and virtual reality content come from? We'll take you on a short journey through the content creation world and discuss where to find free content, how to create custom content, and how to get users to create conten

Immersive Reality :: 2 :: How do we create engaging content for our audience?

Jul 10th, 2020 23m 34s

What is immersive content? In this episode we dive into content in AR and how it can be applied to engage consumers. We also take a look at a couple of specific examples of content in AR and how they differ when trying to connect with your audi

Immersive Reality :: 1 :: What is Immersive Reality?

Jun 9th, 2020 19m 45s

Ever wonder how to start diving into the world of immersive content and experiences? Learn how two startup founders got their start and have built businesses around AR, VR and Immersive.We introduce our co-hosts, Dave Mason and Bradley Smith,

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