Joanna Clay is a reporter for The Orange County Register. Previously she was working with the Los Angeles Register and covered the West Side with a focus on tech and the Silicon Beach phenomena. In this episode we discuss her takeaways and observations in creating the article on Why there aren’t more women in the tech industry (pdf version).

Interview highlights

Article Summary 

1. Companies need to advertise opportunities in a way that is appealing to women

2. Girls need messaging from a young age that encourages exploration into engineering

3. Engineering needs to be discussed more in the media and schools

Projects Creating Shifts

Hopscotch — Getting girls excited about tech at young ages

Changing the Conversation -- Initiative to change the way we speak about engineering

Girls Explore Engineering

Santa Monica Youth Tech Program  

VC needs more women too!

oasis summit -- vow to be chic

Jesse Draper and Valley Girl Ventures 

Have a good story about tech on the west side? Contact Joanna

Past interviews mentioned on the show:

Josh Bigelow

Luke Melia