It is easy to assume that scaling a business simply refers to getting more revenue. What investors are truly looking for is for a business that shows the ability to yes, grow its revenue, by gaining more customers and moving into new markets. That being said, it is equally important to understand that a business that is scaling is a business that is looking to be at the optimal size relative to its product, its competitors and unique selling points.

Join El-Shebah as she discusses the ins and outs of thinking about scale when building your business. El-Shebah is the New Business Development & Partnerships Executive at TymeBank. This episode delivers on insights and practical suggestions on how to think about how you scale your business and lose the focus you have on building a purpose-led business.

About Let’s Get Funded

Branson Centre has partnered with the UK SA Tech Hub, an initiative of the UK Government, to create our on-demand series ‘Let’s Get Funded’, for founders looking to get funded. We connected with South Africa's most experienced and inspiring female finance professionals to discuss investor readiness. Let's Get Funded challenges traditional financial and investment content norms with a conversational 9-part series of on-demand content.