In this 2nd instalment in our GOLDEN RULES FOR SOCIAL MEDIA series, we’re talking CONTENT.

These 3 Golden Rules are the core principles that make or break a brand’s digital presence.

Last week, we kicked off our series with a focus on COMMUNITY - building a strong digital audience that is fully engaged with your business. This week, it’s CONTENT’s turn.

Don’t use enough hashtags? Yeah, not a biggie. Only post 2 times a week? It’s better than no times a week!Not a fan of emojis in your captions? Audiences will survive!

But no community or crappy content? Now those are deal breakers…

To build a strong digital community, you have to give them something to keep coming back for. And that’s what we’ll chat about today: how to create content that your community will lap up and love...

Read more here: https://www.shoutandco.com/journal/3-golden-rules-content