How does a website get more than 3 million visits per month with zero dollars spent on paid advertising?

For Visme, it was all about an on- and off-page SEO strategy focused on creating great content for relevant keywords and then investing time in promoting the content and building up quality backlinks.

The strategy worked so well that they developed a SaaS tool to manage it, and now that tool - Respona - is available for anyone to use.

Farzad Rashidi is the marketer behind the strategy, and in this episode he makes the case for why marketers should be spending more time on content promotion than they are on content creation. He also breaks down the exact process that both Visme and Respona use to get backlinks, and shares what other marketers can do to replicate his results.