Dr. Murray Sabrin is many things, including being a university professor of finance, a student of and writer about economics, geography, and history, and a candidate for public office as well as a regular commentator on all manner of poliitcal and social issues. His appearance on the IFOW is focused mainly on his research on the options for employers to optimize the healthcare benefit for their people. We talk about his new book, "The Finance of Health Care: Wellness and Innovative Approaches to Employee Medical Insurance," delving into the strategies you can leverage to do better for your people and your business.