Episode Transcript
Transcripts are displayed as originally observed. Some content, including advertisements may have changed.
Use Ctrl + F to search
0:06
It's June 2018 and I'm
0:08
pulling up to Chris Jenner's house in Hidden
0:10
Hills, northwest of LA. The
0:13
first thing I do is drive up to a bougainvillea-lined
0:16
security checkpoint, where a guard
0:18
makes sure my name is on the list. Then
0:21
I head down a street that has lots of rolling,
0:23
grassy hills on either side, the gigantic
0:26
plots of land separated by miles of
0:28
white railings, the kind you'd see on a
0:30
ranch. And then, all
0:32
of a sudden, Google Maps tells
0:35
me I've reached my destination.
0:36
Like
0:41
all really expensive homes, you can't see
0:44
anything from the street, just lots of big
0:46
trees. But there's a black SUV
0:48
parked outside with two bodyguards. I
0:51
must be in the right place.
0:54
As I get close to the gigantic, Mediterranean-style
0:58
house, I think about how I'm not
1:00
really the typical fancy lady you'd
1:02
expect to see arriving here, carrying
1:05
a Christian Dior bag and driving a G-Wagon.
1:08
I'm in a tiny Prius that probably hasn't
1:10
been washed in far too long. I'm 27
1:13
years old and wearing all black. My
1:15
hair is in a bowl cut and I've got a nose ring.
1:18
I look like a hipster, not a billionaire.
1:22
But the woman I'm here to see, she
1:25
is on her way to being a billionaire. And
1:28
it's not Kris Jenner, the matriarch
1:30
of the family. It's also not
1:33
Kim Kardashian, the biggest star
1:35
of the family, the one who started
1:37
their whole dynasty just with
1:39
a sex tape.
1:40
It's the youngest daughter
1:42
of the family, Kylie Jenner. Now,
1:46
I'm not a Keeping Up With The Kardashians fan. I
1:49
pretty much never watch the show. Don't
1:51
get me wrong, I like reality TV. But
1:53
I'm more of a Love Island lover. The
1:56
competition, the unpredictability of new
1:58
love, the batch of friends.
1:59
fresh faces every season. The
2:02
Kardashians is all about family dynamics
2:05
and the family brand, and I was never
2:07
interested enough to follow it closely.
2:10
But what I have been following for years
2:13
is this family's business. Maybe
2:15
closer than anybody else outside the
2:17
family, besides their accountant. And
2:20
actually, the world doesn't know Kylie's
2:23
about to be a billionaire. Because despite
2:25
driving a Prius, I'm a reporter
2:27
for Forbes magazine, a magazine
2:30
that covers wealthy people and business. And
2:32
soon we'll be calling Kylie Jenner
2:35
the youngest self-made billionaire in
2:38
the world. In a world full of uncertainty,
2:40
one
2:40
thing is constant. The world's super rich
2:42
will often grab our attention. Forbes
2:45
has just released its annual billionaires list.
2:47
Forbes does all sorts of journalism, which they
2:49
package with ads for very expensive
2:52
watches. But it's best known for
2:54
making lots of lists of the richest people
2:56
in the world.
2:57
The brass ring of American wealth culture.
3:00
So a lot of people wonder how we compile the
3:02
Forbes billionaires list. And it's
3:04
a massive, massive undertaking. It takes many
3:07
dozen reporters many, many
3:10
hours to track down all of the
3:12
world's billionaires.
3:12
Part of my job is to verify
3:14
whether people really are billionaires.
3:17
In other words, this hipster with
3:19
a bowl cut was the gatekeeper of the
3:22
list that all these rich and powerful
3:24
people desperately wanted to be on.
3:27
My name is Kylie Kristen Jenner.
3:29
I'm 23 years old. My favorite color
3:32
is pink.
3:37
From Sony Music Entertainment and Campsite
3:39
Media, this is Infamous, and
3:41
I'm Natalie Robomit. I'm Vanessa
3:43
Grigoriatis. And this is episode
3:46
one of our series, Plumping Prophets.
3:51
This week, we're talking about the
3:54
Kardashians. You knew at some point
3:56
that this series was going to have to
3:58
talk about the Kardashians,
6:00
Now, neither Chris nor Kylie are
6:02
actually living here at this point. Apparently,
6:05
the only son, Rob Kardashian, is,
6:07
but he's nowhere to be seen.
6:09
There's a lot of smoke
6:11
and mirrors involved with the Kardashians, as
6:14
you'll come to find out. Kylie
6:16
and I would talk later.
6:18
Here's some of our interview, which no one has ever
6:20
heard before. Kylie Cosmetics
6:22
was super organic to me because
6:24
I had an insecurity with my lips when
6:27
I was younger. So I turned
6:29
to makeup to help me feel more
6:30
confident. And then
6:33
I went to the makeup store and I just like, I didn't
6:36
even know really what colors I was picking. I
6:38
was just like, I want some lip liner that looks like
6:40
the color of my lips because I just want my lips to
6:42
look fuller. And
6:43
so I was like, overline
6:46
my lips as much as possible. And
6:49
lipstick, and then it came to a point where even to this day,
6:51
I can't leave the house without lipstick. But
6:54
I could never find a lip liner and a lipstick
6:56
that matched. So, or even
6:58
the right color that was perfect
6:59
for me. Kylie's not Armenian,
7:02
like her Kardashian half-siblings, but
7:04
she has the same dark features that characterize
7:06
her family. Long brown
7:08
hair, brown doe eyes, the kind of perfectly
7:11
round apples of the cheeks that only
7:13
filler can provide. Her
7:15
face is impossibly symmetrical, and
7:18
she's beautiful in a surgically
7:20
serene way. The
7:22
day I meet her, her hair is pulled back
7:24
in a bun. I'm struck
7:27
by how quiet she is, and
7:29
how young she
7:29
seems.
7:32
Now, I've interviewed a lot of very famous
7:34
people. Not a flex, it just
7:37
comes with the territory. And Kylie is
7:39
really different to them. When
7:42
the rock walks in a room, it's like he's arrived.
7:45
He's shaking everyone's hands, giving a megawatt
7:47
smile. All eyes are on him. And
7:50
she's not like that. Kylie's
7:53
much softer spoken, much more self-contained.
7:56
She seems so confident and out there on
7:58
Instagram.
7:59
but in person, she shrinks a bit.
8:02
She's reserved, like she has a wall
8:05
up. But she is glamorous,
8:08
cool, an expert opposing, exactly
8:11
the kind of thing that works well on social media,
8:14
which might explain why she's so huge on
8:16
it.
8:18
The really weird thing about Kylie though,
8:20
is that she grew up on TV. Kim
8:24
was 27 when their reality show started
8:26
airing. Kylie was 10. She
8:29
didn't really have a life before the Kardashians
8:32
were the Kardashians. And
8:34
I can't imagine what it must do to
8:36
you to internalize and normalize everything
8:39
they've become known for. Look what I can do.
8:41
This is Kylie, a long time ago, in
8:44
the very first episode of Keeping Up with the
8:46
Kardashians.
8:47
She's in Kris Jenner's bedroom with Kim.
8:50
She's dressed in a green tank top and one of those
8:53
little bolero shrugs that were popular at the
8:55
time.
8:55
Oh my God. Oh my God. You
9:01
are a future pussycat doll. Let me see that. Oh
9:05
my God. Oh my God. So
9:08
good. In this clip, young Kylie starts dancing,
9:11
squatting low, posing with her finger to her
9:13
lips. Exactly the kind of moves
9:15
parents in the 2000s were worried kids would
9:17
copy from Britney and Christina videos.
9:20
Okay, now there's something else
9:22
in Kris's bedroom you should know about.
9:24
Back then, it was all the rage to do aerobics
9:27
with a stripper pole. So Kim had
9:29
given Kris a stripper pole for her
9:31
bedroom and Kylie
9:34
climbs on it. She swings
9:36
around it like a set of monkey bars. What
9:38
did you want to do when I did that? When Snapchat
9:40
comes around, Kylie starts posting
9:42
to it incessantly. Her popularity
9:45
explodes and she claims she
9:47
becomes the most viewed person on the app. Okay,
9:50
shut the fuck up while I make these Stampshacks. I
9:53
can't help my voices like this.
9:56
I'm a true valley girl, I'm from the valley.
9:59
By the time she... she's 17, she starts dating
10:01
24-year-old rapper Tyga. He's
10:04
best known for this strip club anthem, Rack
10:07
City. I
10:11
mean, not to be cynical, but Tyga and Kylie
10:14
are doing the oldest trick in the Hollywood
10:16
PR book. Go out with someone famous,
10:18
get papped together, cue endless articles
10:20
about drama in your relationship.
10:23
The result? You both get
10:25
more famous. Now,
10:28
there's this idea with the Kardashians
10:30
that Kris' favorite child is whoever
10:33
makes her the most money.
10:35
Here they are on Barbara Walters. Who's
10:38
your mom's favorite? Kim. Kim.
10:42
Do you agree, Kris? You know, I think it seems... I
10:44
can say it. I just say it. Oh, yes,
10:46
she's my favorite. Oh, yes, she's my favorite. We all know.
10:49
Is she what? No, she's not. Whoever
10:51
gives her the most percentage rates at the moment are
10:53
her favorites. No, that's not true. Just the most attention.
10:56
I think I
10:56
struggled for a minute with
10:59
finding something to do on
11:01
my own. And what was I going
11:03
to do? I knew I was passionate about
11:05
makeup, but I didn't know I could make...
11:08
I don't know. I can have fun every day doing my
11:10
job,
11:11
really. So Kylie still needed to prove
11:13
herself. And how do the Kardashians
11:16
prove themselves? To themselves?
11:19
To America? And most especially
11:21
to their mom? They
11:23
make money. Now we all know what Kim
11:25
Kardashian is famous for, and yep, it's
11:28
her butt. Just like if we had a BBL,
11:30
that Kardashian booty.
11:32
Will you allow me to take a selfie
11:35
with your ass? Of course. Okay,
11:38
correct. Now, there's something very gross about
11:40
how our culture is obsessed with commenting
11:42
on women's bodies,
11:44
as though that's their only value. But
11:47
the thing about the Kardashians is that there's
11:49
this whole other racial aspect
11:51
to it that I want to talk about. At
11:54
this point in time, they're famous for stereotypically
11:57
non-white features, like big butts
11:59
and big
12:01
Even though they're half-Armenian, half-white
12:03
American, or in the case of Kylie,
12:06
fully white, there is a kind
12:08
of ethnically ambiguous cosplay
12:10
going on.
12:12
And the thing is, many people think the
12:14
Kardashians aren't only famous for
12:17
being born with these features, but
12:19
that they've made themselves have those features
12:21
through surgery.
12:23
In season six of Keeping Up With
12:25
The Kardashians, Kim decides to address
12:27
the intrigue on camera. And
12:30
things get very strange very
12:32
quickly. People ask me all the time if my butt
12:34
is real. I've said numerous times
12:36
like, I haven't had plastic surgery,
12:39
I haven't had butt implants.
12:40
X-ray, X-ray, X-ray,
12:43
show us the ass, show us the ass.
12:46
What are you talking about? In this
12:48
episode, Kim's sister Khloe jokingly
12:50
suggests that Kim get her butt X-rayed
12:52
to prove that she doesn't have implants.
12:55
We want to see the goods, Kimberly. We
12:57
need some proof. So she goes to
12:59
the doctor to X-ray her butt. So
13:01
today I'm going to get a butt X-ray,
13:03
and if this is what it takes to shut up the
13:06
entire world that my butt is
13:08
real, then I will happily
13:10
do it. They decide to X-ray
13:13
Kourtney's boobs first as a sort of control.
13:16
Since
13:16
I have breast implants, we are
13:18
going to X-ray me so we
13:20
can see what an implant looks like. And
13:22
then we're going to X-ray Kim's butt and see
13:24
if she really has implants or
13:26
not. So Kourtney first.
13:29
Those are your lungs over here in this sort
13:32
of solid white area. That's your implant.
13:34
You ready for Kim's? No implant.
13:37
This is all Kim.
13:39
Maybe her butt is real. Maybe
13:41
it's fake. But it speaks to what's
13:43
so fascinating and endlessly entertaining
13:46
about the Kardashians.
13:47
What keeps so many of us coming back for more?
13:51
This question of what's real and
13:53
what's fake. Which is a driving
13:55
force behind reality TV in general. It's
13:58
this disorienting blend of feelings. fiction and reality,
14:01
and the Kardashians are the masters of the form.
14:04
All of
14:06
this is important to understand before we
14:08
get into the next part of this story, before
14:10
we discuss a part of Kylie's body that's
14:12
going to make her very famous, make
14:15
her a lot of money, and get
14:17
my attention as a reporter for Forbes. That's
14:20
coming up after the break.
14:27
Hey, I'm Mike Corey, the host
14:29
of Wondery's podcast Against the Odds.
14:32
In each episode, we share thrilling true
14:34
stories of survival, putting you
14:36
in the shoes of the heroes who live to
14:38
tell the tale.
14:40
In our next season, it's 1970
14:43
and NASA is feeling confident after
14:46
its first two successful moon landings. They
14:49
expect Apollo 13 to be
14:51
another triumph,
14:52
but early into its flight, an
14:54
explosion leaves the spacecraft
14:56
crippled and three astronauts stranded 200,000
14:59
miles from Earth.
15:02
As critical life support systems fail,
15:04
an all-star team at NASA frantically
15:07
grapples with how to bring the astronauts back
15:09
home.
15:10
Follow Against the Odds wherever you get
15:12
your podcasts. You can listen ad-free
15:15
on the Amazon Music or Wondery app.
15:18
Hi, everyone. It's Jen
15:20
Psaki. I'm excited to tell you that my weekly show on MSNBC
15:23
Inside with Jen Psaki is also available
15:25
as a podcast. I know from the years I spent
15:27
on campaign buses and foreign capitals and
15:29
in the Oval Office that there's always more to
15:32
a story under the surface. On my show,
15:34
we try to bring you inside all of it, breaking
15:36
down the things that matter and visiting with some of the
15:38
most fascinating people in the news today. Search
15:41
for Inside with Jen Psaki wherever you're listening
15:43
and follow.
16:00
Hidden Hills. In
16:02
all of these photos and videos that Kylie's
16:04
posting, all of these shots of her
16:06
with Tyga and definitely when I met her,
16:09
one thing really stands out.
16:12
Her lips. They're cushiony
16:14
and oversized like king-size pillows
16:16
and painted perfectly with a matte lipstick.
16:19
But they haven't always been this way. In
16:22
spring 2014, people noticed
16:24
that Kylie's lips have suddenly
16:26
gotten a whole lot bigger.
16:29
They were once a flat line, like a pencil.
16:32
Now they were giant. And
16:35
just like with Kim's butt, many
16:37
people think Kylie has gotten lip injections.
16:40
It becomes a thing online.
16:43
Kylie
16:43
denies it via tweet. These plastic
16:45
surgery rumors hurt my feelings to be honest
16:47
and are kind of insulting. Just in case
16:50
anyone forgot, I'm 16. But
16:52
rumors keep circling. It
16:54
was a real did she didn't she? Hi
16:57
everybody, welcome back to my channel. Today
16:59
I have done
17:00
a little tutorial purely on how
17:02
to overdraw your lips. I have seen
17:04
a bit of a resurgence in overdraw lips
17:06
since Kylie Jenner. The didn't she camp
17:08
insists Kylie is just over drawing
17:10
her lips. A technique where you line
17:13
your lips outside their natural borders to
17:15
create the illusion of fuller lips. Drag
17:17
queens do this all the time. Here's
17:20
Kim Kardashian. She like draws her
17:22
lip like you know and it looks amazing.
17:25
I go into her room and I'm like what liner
17:28
do you wear? Because she only wears
17:30
a lip liner and then she fills it. But
17:32
by April 2015, teenagers have turned this into
17:34
a viral joke.
17:38
It's the latest phenomenon sweeping social
17:40
media. Teens using shot glasses
17:43
and bottles as suction devices.
17:45
Do it yourself lip enhancement.
17:49
Yep, kids are taking shot glasses, putting
17:52
them on their mouths and then inhaling until
17:54
the glass squeeze tighter and tighter around
17:56
their lips.
17:57
When they finally take the shot glass off however
18:00
long later, their lips are swollen
18:02
into a pout the same shape as the shot
18:04
glass rim and Kylie's mouth. I
18:06
want to be doing the Kylie Jenner challenge.
18:09
This is a big viral moment.
18:12
And of course, the Kardashians are going to strategize
18:14
how to respond to it. I'm just not
18:16
ready to talk to reporters
18:19
about my lips yet because
18:21
everyone always picks us apart.
18:24
After a year of denying it, Kylie finally
18:26
comes clean. I have temporary
18:29
lip fillers. It's just an insecurity of mine
18:31
and it's what I wanted to do. People
18:33
are so quick to judge me on everything, so
18:36
I might have tipped out around the truth,
18:38
but I didn't lie. People are pissed
18:41
about it.
18:42
I mean, Kylie is 17 at the time.
18:44
And I imagine Kris thinks,
18:48
how can we make a buck out of this? Here's
18:51
what Kris said to me. I think, you
18:53
know, I love makeup. I've
18:56
always loved a glam, good glam
18:58
moment. And I've been that way since
19:00
I'm 22 years old. You know, I always like
19:02
made up my eyes and loved, you know, fashion and beauty
19:05
and it kind
19:08
of goes hand in hand. So we
19:10
did a lot of socializing in the 70s and the
19:12
80s and the 90s. So it was
19:14
always something where we're getting dolled up for something.
19:16
So being able to work hand in
19:18
hand with Kylie and be
19:21
able to work in this
19:22
business is so amazing
19:26
for me and fascinating to watch
19:29
how this whole business has evolved.
19:31
Because turns out Kylie Jenner Inc. had
19:34
filed a trademark for a new product.
19:36
A lipstick to be exact. And
19:39
it was going to be called Kylie's
19:41
Lip Kit for the perfect pout.
19:45
I mean, why not make lemonade
19:47
out of Juvederm? Here's the difference
19:49
between Dolce and candy. These
19:52
Kylie Lip Kits are matte lipsticks with
19:54
matching lip liners. They're
19:57
called lip kits because they are, you know,
19:59
too thick. things together. In
20:01
this Snapchat video, Kylie rubs the lipstick
20:04
on her hand to show off the shade. This one's
20:06
candy. It's a light, neutral
20:08
pink. And this one's Dolce. Dolce
20:11
is a warmer brown, like the color of caramel.
20:13
Cute.
20:14
I went on the website and it immediately
20:17
said sold out. Everyone knows her
20:19
lips are fake. That it's not this
20:21
lipstick that makes them look big. But
20:23
it doesn't matter. On launch
20:25
day, Kylie allegedly sells $400,000 worth
20:27
of lip kits in less than 60 seconds. Here
20:32
are the swatches for all the new curves.
20:36
Three months later, in February 2016, Kylie
20:39
restocks and adds three more shades. By
20:42
now, the name of the company has changed from
20:44
Kylie Lip Kits to Kylie
20:46
Cosmetics, a sign of her
20:49
growing ambition. Dolce is the first
20:51
to go. And they all sell out.
20:53
The second to go. And more
20:58
after the break. Hi, everyone.
21:03
Vanessa here. I
21:05
just want to say thank you for sticking with our show. And
21:07
if you have a few minutes to spare, I want to
21:10
ask you a favor. It would really
21:12
help us if you could fill out a short
21:14
listener survey. It'll help us learn
21:16
more about our audience, which will keep the
21:19
show going. We'd also love to
21:21
hear your opinions about the show. We
21:23
want to know what you think is working and what
21:25
we could do better. So please
21:27
go to infamous.fans
21:30
to fill out the survey. And yes,
21:32
you heard that
21:33
right. It's infamous.fans. It'll
21:36
take you right to a website where you can
21:38
click away to your heart's content. Thanks
21:41
so much.
21:43
Warning. This podcast contains
21:46
juicy tales of a super dysfunctional
21:48
family. As betraying brothers,
21:51
friends becoming enemies, and a mother
21:54
trying her best to keep everything
21:56
from falling apart. No,
21:58
this isn't a reality.
21:59
reality TV rewatch. I'm
22:02
Dan Jones, your host, and this
22:04
is one of my all-time favorite
22:06
true stories. Join me on a trip
22:08
to the Middle Ages to meet history's
22:11
most dangerous dynasty, the
22:13
Plantagenets. This season,
22:15
the plots are thicker, the ambitions
22:17
greater, and the betrayals are
22:20
even more devious in the epic
22:22
saga of the family that shaped
22:25
our world. From
22:27
something else in Sony Music Entertainment,
22:29
this
22:29
is history. A dynasty
22:32
to die for, season two. Listen
22:34
and follow on Apple Podcasts, Spotify,
22:37
Amazon Music, Stitcher, or wherever
22:39
you get your podcasts.
22:47
This is Infamous from Campside
22:49
Media. Remember how I
22:51
said that part of the Kardashian intrigue
22:54
has to do with the impossibility of knowing what
22:57
is real and what is fake?
22:59
Well, my job as a Forbes reporter
23:01
was to figure out what was real. So
23:04
I began looking into Kylie Cosmetics, this
23:07
apparently super fast-growing business.
23:11
My big question was, how much
23:13
was it, and Kylie Jenner,
23:16
really worth? If
23:19
this was a movie, now would be the
23:21
montage of a journalist rifling through
23:23
papers, knocking on doors, pacing
23:25
around an empty newsroom late at night.
23:30
The reality was a lot more boring. I
23:33
would turn on my computer each morning and start clicking
23:35
around. I looked up registration
23:38
documents and LLC details of
23:40
the manufacture of her makeup. I
23:42
made calls to various sources, talked to my
23:44
editor at Forbes about what I found.
23:47
I knew how to do this. I'd
23:49
worked on the wealth team at Forbes for a few years,
23:51
before I covered entertainment. And
23:53
it was a kooky job. I valued
23:55
private companies, figured out how much art
23:58
collections were worth, spoke to you.
23:59
yacht experts and Ferrari connoisseurs
24:02
to try and calculate just how many hundreds
24:04
of millions of dollars a particular asset
24:06
might be worth. We
24:09
looked at tax documents, annual reports,
24:11
talked to analysts. We used
24:14
our bullshit meter to fill out whether someone
24:16
was trying to talk us into a higher number. Maybe
24:19
they were trying to sell their company or get more
24:21
favorable interest rates on a loan. Or
24:24
a lower number. Maybe they wanted
24:26
to avoid a tax alert. And
24:28
now I was doing the same
24:29
with Kylie Jenner. Me
24:32
and maybe a couple hundred million dollars were
24:35
all that was standing between Kylie and
24:37
the billionaires list. And
24:40
as good as her family is at altering
24:42
appearances, at blending truth and fiction,
24:46
I had all the resources and years
24:48
of experience at Forbes at my disposal. I
24:51
was going to get the truth.
24:54
Here's a snippet of that
24:56
with Chris. My team, this
24:58
team's been with me for a decade. Yeah.
25:01
You know, for a long time. And
25:03
so it just evolves. And then Matthew's
25:05
been with me for a long time. And I
25:08
mean, listen, I'm
25:10
someone who has the same house staff for 38 years, 35
25:12
years, 38 years. So I don't like change with people. Yeah.
25:18
Because, you know, they
25:19
know your kind
25:22
of your personality stuff
25:24
and kind of what makes it tick. But I think what
25:26
makes all of us tick is from the
25:28
minute we wake up until the minute we go to bed, it's
25:30
a lot of adrenaline. Yeah. Let's go over
25:33
and do this. And okay, we're going to, and you don't even have
25:35
time to be tired. You know, you're
25:37
so excited about, you just hope
25:39
there's enough people around to execute the ideas.
25:43
But what I would come to learn was that the Kardashians
25:45
were better at shaping the narrative than
25:48
I ever could have imagined. They
25:50
didn't just shape it. They carved
25:52
it, created it, sustained
25:54
entirely new truths, slicing
25:57
and contouring their faces into oblivion.
25:59
filtering their bodies, their
26:02
entire worlds, to obfuscate
26:04
reality. And I
26:07
was about to find myself in a fun
26:09
house of mirrors.
Podchaser is the ultimate destination for podcast data, search, and discovery. Learn More