On this episode Fitby founder, George Lee, chats to Elise Armitage aka @wtfab who after 7 years of nurturing her blog as a side hustle, Elise took the plunge and made What The Fab her full time job in 2019. Dream. Elise talks about the shifting trend from followers wanting to see a picture perfect feed, to something a bit more ‘real’ these days, and why you need to just follow the rules of the algorithm to grow as an Influencer.

If you’re an influencer and would like to feature on our Podcast, or a brand looking to sponsor an episode, feel free to get in touch by emailing - [email protected]

So listen on and get to know more about Elise.

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