Episode Transcript
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0:00
Here's a new podcast you'll love called The
0:02
Big Flop. Now, I want you to picture
0:04
Steve Jobs tinkering with a computer
0:06
in his garage. Walt Disney drawing cartoons
0:09
for his high school newspaper. Every
0:11
big moment starts with a big dream, but
0:13
what happens when that dream turns out to be an even
0:16
bigger failure? Each week on Wondery's
0:18
new podcast, The Big Flop, host
0:20
Misha Brown is joined by different comedians
0:22
to chronicle some of the biggest failures and
0:25
blunders in pop culture history. Each
0:27
episode will have you thinking, why in the world
0:29
did this get made? From box office
0:31
flops like Cats the movie, to Action
0:34
Park, New Jersey's infamous theme park
0:36
that had countless injuries, many lawsuits,
0:39
and rides so wild it became known as
0:41
Class Action Park, or Quibi, that
0:43
short-form video platform with an even
0:45
shorter lifespan. It was a recipe for
0:47
disaster from the start, and its creator,
0:50
Jeffrey Katzenberg, even got the idea
0:52
from The Da Vinci Code. It's a story
0:54
of a spectacular failure with lots of surprises
0:57
along the way. You're about to hear a clip from
0:59
The Big Flop. Enjoy The Big Flop
1:02
on the Wondery app or wherever you get your podcasts.
1:04
You can listen to The Big Flop early and ad-free
1:07
on Wondery+. Join Wondery Plus in
1:09
the Wondery app or on Apple Podcasts today.
1:11
It's
1:12
October 2020, and actor Thomas Lennon is sitting butt-naked in a wheelchair. Naked
1:24
on a bucket. He's filming a scene
1:26
for his new movie, Reno 911,
1:28
It's a Wonderful Heist. Here's
1:30
Lennon on AV Club. I had
1:32
my pants completely down, and I was
1:34
pretending to poop in a bucket. Do
1:36
you all remember Reno 911? It was that
1:39
instant classic when it premiered on Comedy
1:41
Central in 2003. And now, 17
1:44
years later, they're shooting the revival for
1:46
a brand new streaming platform
1:48
called Quibi. And
1:50
Quibi claims it's a brand new way to watch TV
1:53
and movies, Hollywood-quality content
1:55
in 10 minutes or less. Only
1:57
available on your phone. The idea-
2:00
came from some of the biggest names in Hollywood
2:02
and Silicon Valley. The app seemed
2:04
to have everything going for it.
2:07
But right in the middle of a take, Thomas
2:09
Lennon starts to notice whispers among
2:12
the crew. Everyone's suddenly...
2:14
uncomfortable.
2:15
And it doesn't
2:17
seem to have anything to do with his
2:20
butt. When we finally cut, everybody's
2:22
like, hey, Quiddies doesn't exist anymore.
2:26
And I was like, oh, that was weird. The
2:28
other thing, the pooping on the bucket
2:30
was definitely this was for Quibi. So
2:33
if you think that's undignified, then just wait until
2:35
you hear about the rise and fall of Quibi,
2:37
which lasted less than a year before
2:39
it kicked the proverbial poop bucket.
2:47
The short form streaming service Quibi,
2:49
the startup is shutting down after
2:52
just six months in operation.
2:53
This was the hot new thing in Hollywood.
2:56
A short form, but now stunningly
2:59
short lived streaming service. Still,
3:02
how is it that with so much star power,
3:04
Quibi, the billion dollar promise could
3:07
possibly flop? From Wondery
3:09
and At Will Media, this is The
3:11
Big Flop, where we chronicle the
3:13
greatest flubs, fails, and blunders
3:16
of all time. I'm your host, Misha
3:18
Brown, social media superstar
3:21
and your wife's gay best friend, at
3:23
Don't
3:23
Cross a Gay Man. And today we're
3:25
talking about the short life of the short
3:28
form platform, Quibi.
3:36
And here to help me tell the tale of this ill-begotten
3:39
union of Hollywood and tech is
3:41
Connor Ratliff, comedian
3:43
and host of the podcast, Dead Eyes,
3:46
and Matt Bellassai, comedian and
3:48
host of the new Wondery podcast, Dis
3:50
and Tell. Welcome to the show, guys. Thank
3:53
you for having us. Thank you. And Connor,
3:55
what is your personal experience
3:57
with Quibi? Well, I... I
4:00
knew a couple of people who had either
4:02
auditioned for or been cast. A
4:04
friend of mine, Zach Cherry, was
4:07
in a Quibi that I don't remember
4:09
if it ever got released or not. And
4:12
I
4:12
don't believe I had any experience with
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Quibi while it existed. And
4:17
then post Quibi, I watched a few
4:19
things on the Roku channel that were Quibi.
4:22
Matt, we asked you earlier about your connection
4:24
with Quibi offline and you said you
4:26
felt like you're the only comedian who
4:29
didn't have a Quibi show and that you absolutely
4:31
did not watch a single second of it. No disrespect
4:34
to all of the wonderful people involved.
4:36
Well, I have gone far enough into the
4:38
black hole that is Quibi. So
4:41
for a lot of people in 2020, there
4:44
was basically no daylight between
4:47
finding out that Quibi existed and
4:49
finding out that it had gone up in flames.
4:52
But the Quibi story actually begins
4:55
much, much earlier. And
4:57
to understand Quibi, we first have to talk
5:00
about the Da Vinci Code, Dan
5:02
Brown's best selling novel. OK,
5:05
obviously, right? Yeah. So
5:08
it's around 2011 and Hollywood
5:11
super producer Jeffrey Katzenberg
5:13
picks up the mystery thriller like so
5:16
many other people. And as he blasts
5:18
through it, he has an epiphany. He
5:20
realizes that the best thing about
5:23
the Da Vinci Code is apparently
5:25
how short the chapters are. I
5:28
had no idea we were going to start there. All
5:31
the way back. Listen,
5:33
he's got a point. Well, fast
5:35
forward to 2018 and
5:38
Katzenberg, because of this, wants to create
5:41
a subscription based smartphone
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only streaming platform for shows
5:46
that are only six to nine minutes long.
5:48
Here he is talking at Axios' Smarter
5:51
Faster Revolution conference. Listen,
5:54
I don't think people have as many 30s
5:56
and 40 minutes today. I
5:59
think that. them the convenience.
6:01
If they got 10 minutes, they can read a chapter
6:03
or two. If they've got an hour, they can keep going.
6:06
By the way, I would say there's not a single thing
6:08
lesser about the Da Vinci code other
6:11
than the length of the chapters. We're
6:13
going to disagree on that, but that's okay.
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