As the curtains draw on an eventful 2023, we reflect on the most popular Inside The Wolf’s Den Podcast episode of the year. Episode 167 claimed the spotlight, featuring Ben Smith and Kristen Lopez, esteemed authorities in the realm of sales and outbound calling. With a combined wealth of experience spanning decades, they graciously impart their extensive knowledge and successful tactics. Regardless of whether you're a seasoned professional or a newcomer to the sales arena, the insights from Ben and Kristen, seasoned sales veterans, offer invaluable wisdom for all. They delve into the core principles of effective outbound calling, emphasizing the importance of thorough preparation, building rapport, crafting compelling value propositions, and surmounting objections. Uncover potent techniques for forging enduring first impressions and laying a sturdy groundwork for fruitful sales dialogues. Furthermore, they scrutinize the craft of formulating targeted prospecting lists and expound on proven strategies for optimizing sales opportunities. Tune in to this episode brimming with pragmatic pointers and expert guidance that will propel your sales to unprecedented levels.