We are pleased to welcome Anne de Jong, Co-Founder at Good Tourism Institute on the show. Anne is a sustainable tourism consultant from The Netherlands. Anne initiated Good Tourism Institute to provide educational content to tourism industry practitioners from across the world utilising an online platform,  presence, and regular email updates. Anne covers a wide variety of tourism-based topics on her platform because of her desire to future-proof the tourism industry. Her content supports tour operators and destinations to become more resilient and sustainable because she abides by the ethos that making a positive impact on local communities and the environment will enable tourism to be more sustainable, accessible, and profitable.

Tune in to hear about how Anne's passion to assist communities across the world enabled her to quickly develop a loyal base, enhance her capacity, expand into new forms of media to build her brand and continue to drive positive impact in communities across the world.