Why Monetize Data Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Data brings another dimension to the startup in product, market size, and revenue. Here are some reasons why you should monetize your startup’s data: Give your company an additional competitive advantage over the competition. Data sets you apart from the others.  Generate new sources of revenue. Data is another product you can package and sell. Improve your operations. Data can help you increase your efficiency and make your business run more effectively. Create stronger ties to partners. Providing data to partners can increase your strategic relationships. In raising funding data gives your startup an additional advantage over other startups. It increases your total available market size as it gives you more potential customers. Investors find data highly attractive for the margins it brings. Consider these points in pursuing data monetization for your startup.   Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let’s go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at:   Check out our other podcasts here:   For Investors check out:   For Startups check out:   For eGuides check out:   For upcoming Events, check out    For Feedback please contact [email protected]    Please , share, and leave a review. Music courtesy of .