It's Black Friday and that means sales, sales, sales! But with everyone participating, how can you make sure you're getting a good deal, and how can you be certain you're supporting the right brands?This week's episode focuses on exactly that

It's All About T Swift

Nov 12th, 2021 28m 57s

Fangirling with a pinch of PR analysis.We're celebrating the release of Red (Taylor's Version) this week! Vanessa Boghos joins me for this episode to talk about Taylor Swift and how PR has played a role in the evolution of her reputation, ima

Squid Game

Oct 24th, 2021 36m 57s

Breaking the record for Netflix's biggest series launch ever, Squid Game is a global phenomenon that everyone is talking about. How did it become so popular, and what impact has it had on society (online and offline) already?Guest host Lilian

In Focus | Netflix Walkout

Oct 21st, 2021 16m 49s

This second In Focus episode dives into another case study, this time about the most recent crisis in the corporate world involving Netflix.The situation is still unfolding, but it was important to start discussing it already as it tackles a v

Facebook Outage

Oct 7th, 2021 18m 1s

Facebook, Instagram and Whatsapp suffered a global outage earlier this week which left users unable to use the platforms for more than 6 hours. How did that affect the platforms' reputation, and how did other brands react to what was happening?

It's All About PR

Sep 5th, 2021 5m 47s

With the goal of this podcast being introducing PR to everyone and showing you all how PR is involved in your daily life, I thought it would be beneficial to explain what PR is in the first place.This episode does exactly that, in a brief way

In Focus | Tech Crises

Aug 18th, 2021 20m 43s

In this first In Focus episode, Yara discusses recent crises and issues in the tech industry, particularly relating to 2 tech companies. She explains why the crises started, how the corporations reacted, and what they should do next.*Latest u

Trailer

Announcement | In Focus

Aug 14th, 2021 1m 11s

In Focus is a new podcast segment focused on crises. In Focus episodes will cover current crises, and therefore won't have a consistent schedule. It will depend on how often companies make mistakes!The first episode comes out in a few days,

Brands | Political Stance

Aug 2nd, 2021 4m 13s

With social issues and activism becoming more important in consumers' lives, brands have become more proactive and are quick to take a political stance on certain issues. But are they always genuine?This episode delves into the questions we ca

WandaVision

Jul 18th, 2021 27m

Marvel's first Disney+ show was a success for many reasons, and in this episode, we explain the ways PR played a role in the hype and praise the series received.In the episode, we discussed the many sitcom references the show includes, wonder

Cancel Culture

Jul 4th, 2021 18m 40s

While cancel culture has many positive outcomes, it's important to look at it from different angles and see how it can lead to negative consequences for activists, consumers, and targets of cancel culture.Join us for this week's episode to see

TikTok

Jun 21st, 2021 29m 42s

How does TikTok's algorithm work? And how does PR play a role in that?This episode presents insights on how to go viral on TikTok from someone who has experienced that, and discusses the ways PR and TikTok are surprisingly similar.You can re

Trailer

Jun 2nd, 2021 1m 47s

You can reach out for topic suggestions or general discussions (or anything else!) through Instagram or by email!Instagram: yarachmayaaEmail: [email protected] by Asepirawan20 from Pixabay