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The Grim Reaper of retail: Spirit Halloween

The Grim Reaper of retail: Spirit Halloween

Released Tuesday, 25th October 2022
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The Grim Reaper of retail: Spirit Halloween

The Grim Reaper of retail: Spirit Halloween

The Grim Reaper of retail: Spirit Halloween

The Grim Reaper of retail: Spirit Halloween

Tuesday, 25th October 2022
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Episode Transcript

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0:02

You're listening to it's been a

0:03

minute from NPR. I'm your host,

0:05

Britney Loops.

0:11

Halloween is less than a

0:13

week away. And

0:15

for the occasion, I'm bringing on a

0:17

spooky enthusiast. planet money's

0:20

very

0:20

own Kenny Malone. Kenny,

0:22

welcome to it's been a minute. Thank you. I'm so excited.

0:25

This is very exciting. Halloween's my

0:27

thing. I wear Halloween shirt for this. it's

0:29

an are you for the dark shirt for all

0:31

of you nineties kids out there? Halloween,

0:33

of course, means the arrival of

0:35

a business that pops up across the country

0:38

every

0:38

spooky season.

0:39

This not so little company

0:41

has been around for decades, and

0:43

it's the inspiration for a heck of a

0:45

lot of

0:46

meats. Okay. So here's a meme from

0:48

after Queen Elizabeth died.

0:50

I'm talking about Spirit Halloween.

0:53

Oh, no. No.

0:55

tell me what you see and describe describe

0:57

first. So it appears to be Buckingham Palace and then

0:59

someone has photoshopped a a spirit Halloween

1:02

banner over it. As if as if Buckingham

1:04

Palace had become empty retail space,

1:06

which is brutal.

1:07

Yikes. Bad humor or

1:09

not. These memes show up everywhere there's

1:12

even the hint of impending earlier.

1:14

When Facebook stocks started tanking, they

1:17

were meme showing Spirit Halloween banners on their

1:19

Silicon Valley office. When the government

1:21

shuts down, people photoshopped spirit banners

1:23

over the White House. And it's

1:25

because Spirit Halloween is known for

1:28

once a year taking over abandoned

1:30

retail stores and struggling shop centers

1:32

around the country and turning them

1:34

into centers

1:35

for everything spooky. It

1:37

just sits over the deathbed of the American

1:39

Mall, takes advantage of it a little bit

1:41

helps keep it alive a little bit. It's kind

1:43

of doing both.

1:44

Today, Kenny and I are talking spirit

1:46

Halloween. It's a tale that is part

1:48

capitalist success story, part cultural

1:51

narrative, and a history of how

1:53

one store became a kind of grim

1:55

reaper for

1:55

American retailers.

1:58

It

1:58

all began about forty years

1:59

ago, and Spirit

2:00

Halloween was just a twinkle in

2:02

the eye of its

2:03

founder. So

2:05

the story starts with a man named Joe

2:08

Marver sometime in the

2:10

early eighties. and he was the owner

2:12

of this struggling store in the Bay Area.

2:14

It was a dress store called spirit

2:16

women's discount

2:17

apparel. Spirit women's

2:20

discount dress apparel. Just spirit women's

2:23

discount apparel. Oh, sorry. I'm so

2:25

sorry. I messed up that con that can fusing

2:27

series of words. Yes. I I wouldn't

2:28

say that the name of the store was optimized.

2:32

Uh-huh. But just you wait. His long is

2:34

gonna change. So one

2:36

October day, Joe looks out across

2:38

the street at this costume shop, and he sees something

2:40

that just really gets his go. He sees

2:42

a line around the corner with

2:44

people trying to get in to buy Halloween

2:46

costumes. My view, temporary

2:49

outfits. While his store

2:51

full of permanent year round

2:53

apparel

2:54

is struggling. This is an interesting observation

2:57

that Halloween costumes are temporary

2:59

clothes. Exactly.

3:00

Exactly. So eventually down the

3:02

line, this costume store across the street,

3:04

it moves locations. And when it

3:06

does, Joe puts his dresses

3:09

in storage and he fills his store

3:11

with Halloween centric things and

3:13

his stuff flies off the shelf. It's

3:15

the best October he's ever had.

3:17

And I would say at this point, Joe is starting

3:20

to get into Right? But he's

3:22

not yet achieved.

3:22

status that is yet to come?

3:25

No. I mean, if

3:26

you've got to take a whole building's

3:28

worth of dresses and put them in storage,

3:31

every Halloween. I feel

3:33

like you haven't quite figured out what you are. That's

3:35

true. But

3:37

it doesn't take him long. The next

3:39

year, Joe leases a temporary space

3:41

at a nearby mall, what today

3:43

we would call a pop up. And

3:45

he sells one hundred thousand

3:47

dollars

3:47

worth of merchandise in thirty days.

3:50

I don't have any sense of how much that's worth in

3:52

nineteen eighty three. I was

3:53

just gonna ask you because you're you're living

3:55

on planet money. Tell me, if

3:56

okay. So the Bureau of Labor Statistics

3:59

has an inflation calculator. We'll

4:01

do it right now. So we're gonna do a hundred

4:03

thousand bucks. Mhmm. Boom. Boom. Boom.

4:05

Boom. Boom. October nineteen eighty

4:07

three, hundred thousand dollars is

4:09

worth

4:10

almost three hundred thousand dollars in today

4:13

money. I'd say that's pretty good. That's a lot

4:15

of money. Right. And so he realizes,

4:17

Joe's like, I'm on to something. The

4:20

way he framed it later is, I didn't invent

4:22

temporary sales, but I feel like

4:24

I invented temporary

4:25

Halloween. Uh-huh.

4:27

Joe Marver proceeds to kill it

4:30

at his Halloween business. Over the next

4:32

fifteen years, he grows the chain to nearly

4:34

sixty pop up businesses. And

4:36

somewhere along the way, he changes the name

4:38

officially

4:39

to Spirit Halloween. Can

4:42

remember it, finally. Now,

4:44

may I step back and ask a question at this

4:46

point in the story? Mhmm. His dress shop just

4:48

happened to be called Spirit, a

4:50

spooky -- I know. -- named dress shop?

4:52

Like, he was set up. I know. What

4:54

if the dress shop had been called, like,

4:56

lace lace and love. lace and love dress

4:58

shop? Like, that's not gonna translate well to

5:00

Halloween. That was like that is Kismet

5:02

right there. It really was Kismet.

5:05

Joe Marvers

5:05

says that the key to his

5:07

business growth is

5:08

two parts. One is presence.

5:12

he plasters freeway billboards

5:13

with huge spirit ads and tries

5:15

to rent as large as storefront

5:17

as he can close to a Walmart

5:19

or a Target shopping center. And

5:22

variety, that's the other thing. There's not just

5:24

costumes that spare Halloween. There are also

5:26

decorations. There's Halloween themed

5:29

everything. And also, I mean, think about what

5:31

goes with costumes. Face paint,

5:33

blood, and not just one kind of fake

5:35

blood. But, like, Thick

5:37

fake blood. Thin runny fake blood.

5:39

And some of that can just kind of like

5:41

sit there

5:41

like a slug. It matters a lot. Fake

5:43

blood matters a lot. The viscosity will

5:45

vary based on the use, of course. Come

5:47

on, ten dollar word viscosity. So

5:50

this is thing when I was a little kid. There

5:52

wasn't a ton of fake blood on the market yet.

5:54

Mhmm. And corn syrup? It was a

5:56

lot of corn syrup. It was a lot of red dye.

5:58

And it's very it's bad thick blood.

6:00

It's really sticky. It it stains

6:02

everything. And so if you can be a

6:04

vendor that can provide like eighty different kinds

6:06

of fake blood and like I can just choose

6:08

I've been That's like that's the best

6:10

Exactly. You know, the other thing too is,

6:12

like, part of that experience came from the

6:14

fact that, like, at one point in

6:17

Spirit Halloween's

6:17

run, Joe Marvers buyers would

6:20

study

6:20

and place orders in January

6:22

for things from movies, TV shows, pop

6:25

culture references, very tongue in

6:27

cheek costumes. Uh-huh. But

6:29

they also kept a stock of cash

6:31

ready for, like, last minute orders on sleeper

6:33

movies that turned into big blockbuster hits.

6:34

By by the time we're fifteen years into

6:37

this business, sixty percent of

6:39

sales happened in the two weeks leading up to

6:41

Halloween. Sixty percent? Yes.

6:44

So, I mean, at this point, we're in the late

6:46

nineties. Spirit Halloween

6:48

is like the thing.

6:49

It's the thing. They're doing great business. They're

6:51

they're beginning to really monopolize that

6:54

space

6:54

and they're interested buyers

6:56

who see the company's potential.

6:58

One of them is Spencer gifts. I don't know if you're familiar

7:00

with Spencer gifts. 00I know Spencer

7:02

Gifts. Nati Nati Place to Go in if

7:04

you were a a young kid? Yes. I

7:06

remember a lot of, like,

7:08

toilet humor type things, fart

7:10

machines.

7:11

We'll be all machine. part machines like

7:13

that. Yeah. I love that stuff.

7:14

So Spencer Gibbs though, they're interested in in

7:16

Joe Marvers Spirit Halloween, but

7:19

the deal is no treat

7:21

for Marlboro. Not a trick, but definitely not a

7:23

trick. Okay. So in nineteen ninety eight, he says

7:25

no. You like

7:26

the pun? Oh, I love I love the pun.

7:28

Sorry. I was taking a sip of pumpkin spice coffee,

7:30

which I am also drinking. Are you serious?

7:32

Oh, yeah. I'm I came prepared for this.

7:34

Yeah. Okay.

7:36

So

7:37

Joe Marver says no, but Spencer Gifts, not

7:39

deterred. In nineteen ninety nine,

7:41

Joe Marver runs into an executive

7:43

from Spencer

7:44

Gifts and a party supply trade show in

7:46

Manhattan This time, the executive,

7:48

okay, get this, whisks him away

7:51

in a limo ride to

7:53

Spencer Gifts headquarters in

7:55

New Jersey. And

7:56

they basically tell him they'll give

7:58

him a fat

7:58

check. The fat

7:59

check he'd been looking for. Whoa.

8:02

Whoa. With that, Spirit

8:04

is purchased by Spencer Gibbs, nineteen ninety

8:06

nine. What? Yeah. I didn't know

8:08

this happened. This is the plot twist

8:10

I never knew. Yes. So, I mean,

8:12

Joe Marver, he uses his money to open up

8:14

a hotel.

8:15

In Twist Washington,

8:17

it was originally called the

8:19

Sweet Life.

8:20

The Sweet Life with Zac and Cody? Not

8:22

that smooth. I feel like we're dating

8:24

dating ourselves. Someone I mean, I think oh,

8:27

yeah. I mean,

8:27

I think that show is a little after my

8:29

time. But, yeah, no, now it's

8:31

been it's it's been

8:32

renamed to the the Twist River

8:35

Suites. The

8:36

real twist, fun fact,

8:38

is that Joe

8:39

Marver says he did not particularly like

8:42

Halloween. What?

8:43

No. No.

8:45

I'm glad he's out. I

8:47

mean, that's

8:48

maybe the distance is helpful. Like, maybe

8:51

the version that I would have built would have been

8:53

like, you know, ninety percent of

8:55

our revenue would have just gone right back

8:57

into like, making it spooky every year, and

8:59

that would be a bad use of money, you know? Maybe

9:01

maybe that's not how you run maybe that's not how you run a business.

9:03

You would've been giving all these P and L reports that

9:05

are, like, I don't know if we need

9:07

thirty eight different types of fake blood. And you're like, you're

9:09

right. We need forty five. Be like, there's a kid

9:11

out there who's building a haunted house in cardboard

9:13

boxes, and he needs this if he's if that kid

9:15

alone buys this one thing, then we should have a thousand

9:17

in stock. And people be like, that's this is

9:19

really bad business. We're gonna

9:22

take a quick break, but when we come

9:24

back, how Spirit Halloween is

9:26

both the grim reaper

9:27

and maybe the caretaker of

9:29

American shopping centers.

9:33

So, Spirit

9:37

Halloween continues to prevail to this

9:39

day.

9:39

According to their website, Spirit has

9:41

about fourteen hundred

9:44

Halloween pop ups. That's so

9:46

many. Yeah. I've read a little bit about it because

9:48

I find it

9:48

fascinating. They're kind of on the phone with

9:50

these big companies who are in

9:53

charge of big portfolios of

9:55

malls and retail space. And -- Right. -- I was also

9:57

fascinated to learn that you know,

9:59

they realized pretty early on Spirit

10:01

did that the companies that have

10:03

this retail space, they're scared to, like,

10:06

rent for three months because, like, what if the perfect

10:08

tenant comes during that time? And they're like, oh, sorry. We

10:10

have this Halloween thing in. They're like, oh, alright.

10:12

We're moving on. So they had to start

10:14

building in. It sounds like a clause.

10:16

that's like, look, if we get a five to ten year

10:18

tenant, Spirit is like,

10:20

it's fine. We'll we'll go find somewhere else. Oh,

10:22

wow. So that's been a key part of their business

10:24

model. Like, they need be willing to, like, up

10:26

and leave if the right tenant shows

10:28

up in the meantime. That's

10:29

really interesting. But, I mean, they they have, like, the entire

10:32

real estate team simply dedicated

10:34

to the purpose of

10:36

finding

10:36

these empty retail

10:38

spaces that are, I mean, in huge, I'm talking

10:40

like seven thousand to ten thousand square

10:42

feet. Some are smaller. That's so that's so big.

10:44

And then they are also, like, the hardest

10:46

hustling real estate

10:49

renters in the modern,

10:51

like, retail marketplace. It seems

10:53

exhausting. I

10:53

mean, it does sound exhausting, but but also

10:56

like Halloween is a good

10:58

business to be in. Halloween spending

11:00

in twenty twenty two is expected

11:02

to reach a record of ten point

11:04

six billion

11:04

dollars And Spirit

11:06

Halloween is going for the bag

11:08

with over a thousand pop ups. Last

11:10

year Spirit hired more than twenty

11:13

five thousand. temporary employees

11:15

to

11:15

work the Halloween season. So

11:17

while the business itself operates year

11:19

round, most of their Halloween stores

11:21

close on November second.

11:22

It's too early. it's too early. So there

11:24

is basically like a mass layoff

11:27

every November second. I mean, I'm

11:29

sure it extends because they're cleaning up the stores and

11:31

stuff. But, like, that is a

11:33

giant swell of labor. Yeah.

11:35

But some poor HR person has to deal

11:37

with. You know what the scary's costume

11:39

is? head of HR at Spirit Halloween. That

11:41

is the job I want, at least. And, yeah,

11:43

I mean, the other observation about Spirit is

11:45

that, like, Spirit exists

11:47

in this bizarre middle

11:50

ground where they're like they just

11:52

aren't a retail location for

11:54

like nine months out of the year.

11:56

And so, I guess, in theory, that's cutting

11:58

those overhead costs. The

12:00

reality is that spirit is technically a pop up. It's

12:02

a temporary retail space. Most

12:04

pop ups are mostly about

12:07

branding, marketing, maybe

12:10

giving people a customer experience

12:12

for an online brand but

12:14

not really about, like, making money.

12:17

So Spirit's a little unusual in that

12:19

sense. I mean, it really is a unique business

12:21

model. It is definitely

12:23

an industry in and of itself

12:25

at this point. And one of

12:27

my big kind of galaxy brand

12:29

thoughts about Spirit Halloween is

12:32

that the key to American

12:34

malls were these anchor stores, these

12:36

department stores that were events in

12:38

and of themselves, going to Sears, going to

12:40

JCPenney's. Like, these were big

12:42

deals because of online retail, because people

12:44

are moving away from suburbs. We

12:46

just don't use those stores those ways

12:48

anymore. And in a very strange

12:50

twist like maybe the

12:52

modern anchor store for the

12:54

American mall is the

12:56

spooky grim reaper that is

12:58

Spirit Halloween. Like, loarding

13:00

over the carcass of the American

13:02

mall, looking at its anchor stores and saying,

13:04

well, we'll just be there for three months and

13:06

then we're gone. Like, it kind of is

13:08

a perfect end to the arc of the

13:10

American mall.

13:11

So is the American Mall

13:14

gonna die? I

13:16

mean,

13:18

die totally Britney. I don't

13:20

know. Like, Will there be a point with no

13:22

malls at all? I don't know. I mean,

13:24

probably not in our lifetime. But

13:27

here's what seems to be true. The

13:29

American mall is and

13:31

has been dying for a long

13:33

time, but by which I just mean,

13:35

like, you know, at its peak,

13:37

there were more than two thousand

13:39

malls in the United States. And

13:41

I've seen quoted that we're down

13:43

to about seven hundred right

13:45

now And I've seen one expert say that, like, within

13:47

the next ten years, we'll be down to a hundred and

13:49

fifty malls. Like, you know,

13:51

so who knows for sure if they'll ever go

13:53

away altogether? But yeah,

13:55

I can imagine some point in

13:57

the future where, like, maybe we hit the right

14:00

number of malls for modern

14:02

society and all the

14:04

others are destroyed. And and at that

14:06

point, I don't know what Spirit Halloween

14:08

is supposed to do. Like, I

14:10

guess there wouldn't be vacant

14:12

Retail space at that point, but

14:14

who knows? Well,

14:16

thank you for helping walk us through this very

14:18

interesting nexus. in, I guess,

14:20

American retail history. Yeah.

14:23

So Kenny, I know you're already in

14:25

the Halloween spirit. Do you wanna stay

14:27

in this moment? to

14:30

little game. Yes. Although it sounds like a set

14:32

up to a horror movie, maybe a bizarre

14:34

movie. But yes, as long as

14:36

this turns out okay. I promise

14:38

nothing bad's gonna happen. Coming

14:41

up, Kenny and I play tired, wired,

14:44

or inspired Halloween edition.

14:47

stick

14:50

around. We

14:57

are gonna play a game that

14:59

I like to call tired wired

15:02

or inspired. I heard Wyatt inspired. Yes.

15:04

And today, I'm gonna be playing it with you. Kenny

15:06

Malone, cohost of NPR's plan of money. You're

15:08

gonna teach me the rules ahead of time. Yes. Don't

15:10

you even worry. So okay. This game is

15:12

very much like a different one you may have

15:14

played. Date, Mary kill, but

15:16

instead of people, we are

15:18

doing Halloween costumes. Okay. Based

15:20

off of moments, from pop

15:22

culture in twenty twenty two. Oh, great.

15:24

Yes. And you have to tell me whether you think they're

15:26

tired, wired, or

15:28

inspired. Okay. So if you

15:29

think something is tired. You're like, I hate

15:31

it. Boo. It's tired. It's

15:33

done. If you think it's wired, you could

15:35

be into it. You're like into the five. but

15:37

you're not writing a home about it. Oh, yeah.

15:39

It gets inspired. This is

15:42

stellar. Five stars twenty out of

15:44

ten. You can't get enough of it. Does that make sense?

15:46

This is great. Okay. Good. Okay. Alright. So

15:48

since this is an episode on Spirit Halloween,

15:50

we're gonna look at different costume ideas that

15:52

I'm predicting. We'll see a lot of this

15:54

Halloween. And you have to tell me if it's

15:56

tired, if it's

15:56

wired, or if it's inspired? All

15:58

good. I'm so excited. I'm worried

16:00

that you're about to see what it's

16:02

like when you live in the pages

16:04

of Bloomberg and Financial Times and not on

16:06

Twitter, but so I

16:08

may have missed some of these

16:10

cultural moments completely, but let's see how it goes.

16:12

can guarantee that there's at least

16:13

one that I already have an under authority that

16:16

you are aware of. But -- Okay. Great. -- we're gonna start with the

16:18

first one. Okay? a

16:19

hot dog, fingered person from the

16:22

movie, everything everywhere all

16:24

at once. Is that tired, wired, or

16:26

inspired? Inspired, inspired. loved

16:28

so much. Best Buy. My favorite movie

16:30

in, like, a decade. I

16:32

cried so much at that movie wearing a

16:34

wearing a mask. that panic attack

16:36

from claustrophobia because I was like,

16:38

it was basically like a wet mask on my face.

16:40

And I was like, dude, I leave the movie. Know the movie's too

16:43

good. And I, like, had to calm myself down and stay in

16:45

the movie. The moment

16:47

that a movie has built you

16:49

to a point where

16:51

simply images of two rocks makes

16:54

you cry. Like, that movie has broken

16:56

the universe. Like, it's they've just they've

16:58

broken the rules of what cinema is. It's so

17:00

good. It's my favorite thing ever. It's so so

17:02

good. Okay.

17:04

Are you ready for the next thing?

17:07

Yes.

17:07

Okay. A

17:08

Queen Elizabeth costume. Is

17:11

it tired, wired,

17:11

or inspired? I think I think a lot depends

17:14

on on the execution of

17:16

this costume. I

17:18

don't what I've my instinct is, like, it's

17:21

tired. Like,

17:21

let's let's stay let's stay away from that.

17:24

Mhmm. Just the institution is

17:26

so fraught and has done so many horrible things

17:28

that, like, do you wanna do

17:30

you wanna do it with reverence? Do you wanna do it

17:32

poking fun at it? Can you do it poking fun at it

17:34

without poking fun at a woman who was the

17:36

queen like it feels like you'd have to thread a

17:39

needle here and I'm just gonna go like

17:41

tired. Don't do it. You know, I actually I

17:43

agree with you on that. I feel

17:44

like I could see how the queen

17:46

makes a good costume

17:48

simply

17:48

because she has so much

17:51

iconography attached to

17:53

her. she had the same hairstyle for a very long time. She was wearing

17:55

those little suits. A lot of pastels,

17:57

the

17:57

whole crown thing,

17:59

like, I know, to me, somebody is, like, an icon when you can just

18:02

sort of pull together. That's true. Four or

18:04

fewer elements and people in And you know who

18:06

it is? Oh, yeah. It's true. So I could

18:08

see how about how she's, like, ripe.

18:10

for

18:10

adaptation in costume, but I agree. But I also

18:12

feel like they're gonna be unavoidable this

18:14

year. So I guess

18:15

See tomorrow. Now, you know, if you see

18:17

Kanye out and you have your in

18:19

costume on. He's tired of it. I'm judging

18:20

you. I'm judging you. He's judging. I'm

18:22

doing this. Here's the noise I'm making going,

18:25

I don't know. That's

18:28

what I'm feeling inside. Like, I don't

18:30

know. Yeah.

18:32

Okay.

18:34

Here's the next costume idea, which is my actual

18:37

costume this year. Oh, okay. Well, this feels

18:39

loaded. But yes. Inspired. Inspired. Oh,

18:41

okay. I'll take that. I'll

18:41

take that. I'm going to go

18:44

as Sydney, the Sue Sheff,

18:46

played by I O'DeBrey, and

18:48

who lose

18:48

the bear. Oh,

18:51

inspired inspired. Love the

18:54

character. Love that show. I'm so glad you've picked pop

18:56

culture things I actually know about. How

18:58

do you do that costume? because isn't it isn't

19:00

it just a chef's outfit? You

19:02

are right. I it seems like

19:04

you wear pants,

19:05

shoes, a shirt,

19:07

an

19:07

apron, which I have

19:09

I have two aprons at home.

19:11

Okay. And that one of them I I

19:13

got at a restaurant supply. Oh,

19:15

that's like a proper apron. Oh, yeah. Yeah. Yeah. I

19:17

mean I love supply. When we talk about retail, by the way,

19:19

love those, like, shops that are four

19:21

other shops. Like, I love the best

19:23

of everything in them. I love restaurants, please.

19:26

Yes. And that's why I bought it there. I was like, well, this must be the best apron. So

19:28

I have a restaurant to play apron with, like, the pockets

19:30

and, like, you know, you tie it up and you do all

19:32

this stuff. And

19:33

then I think just to

19:35

bandana,

19:35

Oh, the bandstand was think that's right. And that's

19:37

as far

19:38

as I'm gonna go. And then, like, I was, like,

19:40

I was, like, oh, we didn't carry a knife.

19:42

That means, like, that's what I

19:44

need to do. This is like a bad thing. think that's so

19:46

I

19:46

think I'm gonna get one of those plastic takeout containers

19:48

and, like, and, like, put my name

19:50

on it and drink some water out of it, which

19:52

something I do at home anyway. The other thing you

19:54

could have is like an

19:57

inordinate number of

19:59

order printouts, like

20:01

tickets, like Lots

20:03

of order tickets which relate to

20:05

that character, specifically.

20:08

Yes. k. You're actually giving me,

20:10

like, a a home run punch up. You're gonna do Halloween

20:12

costumes. Britney and I are available for Halloween

20:14

costume punch ups. We'll punch up your

20:16

costume if we know about it.

20:19

Kenny, that is all for this round

20:21

of tired, wired, or inspired. Thank

20:23

you so much for joining me. Kenny Malone.

20:25

I'm so happy you ask thanks

20:27

for giving me excuse to talk about

20:29

Halloween and a fascinating business model

20:31

that isn't gonna get less fascinating.

20:33

This

20:34

episode was produced by

20:36

Barton Gerdwood. Jessica

20:39

Mendoza. Liam McBaine. Gianna

20:42

Jamila Huxdable. And drag is Harris.

20:44

It was edited

20:45

by Jessica Plajak.

20:48

Virland Williams. is our executive

20:50

producer. Yolanda Sanguini is our

20:52

VP of Programming, and our senior

20:54

VP of

20:54

Programming is

20:55

Anja Gruntman. Alright.

20:57

That is our show. I'll see you on Friday for another

21:00

episode of it's been a minute. I'm

21:01

Britney Loose. I'll talk to

21:04

you soon.

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