Episode 121: From Kitchen to Storefront The Gluten-Free Food and Gift Journey with Calli McPherson
Episode 121: From Kitchen to Storefront The Gluten-Free Food and Gift Journey with Calli McPherson
Episode 121: From Kitchen to Storefront The Gluten-Free Food and Gift Journey with Calli McPherson
In today’s episode of the "It's Your Offer" podcast, I have the pleasure of interviewing Calli McPherson, the owner of William James Gifts, a gourmet gluten-free food, gift, and gift basket store in Quincy, Massachusetts.
Calli shares her entrepreneurial journey, which began with the idea of creating gluten-free gift baskets from home and eventually led to opening a physical storefront. She emphasizes the importance of having a strong "why" to keep you motivated in business and provides insights into sourcing unique products for her store. Calli also discusses the significance of location for a physical store and the role of social media in reaching customers. She offers advice to aspiring entrepreneurs, emphasizing the need for a clear marketing plan and the importance of showing authenticity in business.
Take a listen to this powerful episode with Calli, and if you’re looking for an amazing glute-free treat or gifts, or if you’d like to connect with Calli, check out all of her info in the show notes!
Mentioned in this episode:
William James Gifts on Instagram
William James Gifts on Facebook
Canyon Ranch Spring 2024 Retreat
Work/Connect with me:
From The Podcast
It's Your Offer
The strength of your offer determines the success of your business.When business owners are struggling to get more clients or can't grow their business because their current clients are taking up all their time - it's the same prescription - we need to fix your offer!Money and Mindset Business Coach Jessica Miller combines her business expertise with her proven method to create magnetic offers that sell themselves to show you how to improve your offer fast and make some serious money! When this happens, everything falls into place – your business runs more smoothly and profitably, and you have a whole lot more fun too!This is essential for anyone who wants to make more money serving clients that they love and have whitespace for downtime.Tune in to start creating magnetic offers that sell themselves and taking your business to a whole new level today.Visit https://jessicamillercoaching.com/ to learn more.Join Podchaser to...
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