Authors: Alison M. Buttenheim, PhD, MBA, Joshua Havassy, MPH, Michelle Fang, Jonathan Glyn, and Allison E. Karpyn, PhD.Interview: Study at The Food Trust's Clark Park Farmers' Market (Philadelphia) found that making it easier for vendors to collect SNAP payments with electronic point-of-sale systems increased fresh produce sales to SNAP recipients by 38%. However, the costs associated with such systems may put them out of reach for farmers. Allison E. Karpyn and Alison M. Buttenheim discuss their research and associated policy implications.Published online: March 15, 2012 (DOI: 10.1016/j.jand.2011.12.021).