RESEARCH

Research is a key part of copywriting.

You may not always be able to visit or experience the product or place you are writing about.

So having the ability to research and comprehend, and learn about it, is so important.

Google is a key research tool, as well as YouTube, books and speaking to those who have experienced the brand, product or place you’re writing about. Get creative!

Explore online tutorials, videos and training materials to help you along the way.

PROOFREAD

Get another copywriter or a friend who is good at English to proof your work before you submit it.

This is key.

Oh and use Grammarly. It’s da bomb.

BUILD UP YOUR LIST OF CLIENTS.

Once you have about 4 -5 pieces of high-quality work, you have now started to build up your portfolio.

Get ready to reach out to bigger brands and organisations, and either a) get your name out there b) start earning money.

If we're talking about the travel writing industry, reach out to directories like Visit Queensland (unpaid), the Urban List (paid), and use the scripts/template below.

Depending on your experience and the company, this will either be free or unpaid.

Once complete, add these articles to your Portfolio of Work tab.

For example: when it comes to pitching to travel writing or dining review sites. As a tip - pick up a few local guides, including Sydney and you’ll quickly identify the writing style and a few similarities in each review.