Creating content with a speciffic audience in mind.
Why you should start publishing today
You will become a better thinker
Knowing a skill or a fact is something entirely different than being able to relate it to an audience in a relatable and consumable way. You learn to simplify and clarify, which is an invaluable skill.
You will be more intentional about your life
Once you start writing about your life and the thoughts that shape it, you’ll begin thinking more intentionally about who you are, who you are becoming, and whether you like what you see or not. And that just may be reason enough to get started. Everything is a potential source for your next blog post or video or podcast.
You’ll develop an eye for meaningful things
We pickup and discard valuable lessons every day. We have truly profound moments that never really crack through our ultra distracted attention spans. Being responsable to an audience forces to look at life with a new lens. You are more critical and observant of cause and effect around you. You learn to draw connections that you would otherwise have no real reason latch on to.
Make friends and meet interesting people
This one is not hard to justify. We are on the phone right now with one of fthe coolest guys I’ve ever met and never would have had that oppertunity without making the descision to be a publisher.
You will be able to influence and inspire others.
About 5 years ago I wrote a blog post in which I said (I know it’s tacky to quote yourself, but at least its not a tweet, thats always weird.) I said “To be a valuable person, to truly live an extraordinary life, you must strive to reach and influence as many people as deeply and as profoundly as you possibly can.” A few weeks ago here on this podcast I said that ”webs of weak ties are how ideas are spread” So basicly, start blogging and live an extraordinary life.
Like anything, putting yourself out there becomes easier with repetition. Standing up in front of people and relying a clear message, wether it’s to an audience of 1, or 100K, is a great way to build self confidence.
It feels really good when people appreciate you I’m not talking about an upvote or a like. I’m talking about when someone takes the time out of their day to thank you for being an instrument in changing their life
An audience is a hard-won, yet valueable asset that you can leverage throughout your entire career