Carla Fowler founded THAXA out of a passion for performance science, where the fields of strategy, productivity, and psychology intersect. Since its inception in 2013, THAXA's scientific approach to individualized coaching has attracted a devoted client base of dozens of executives at firms ranging from Fortune 500 technology companies to venture-backed startups to innovative non-profits. 

Carla's coaching methods draw upon the multidisciplinary field of performance science to generate the best ideas surrounding strategy, execution, and mindset to assist leaders in their endeavors. Over the past 10 years, she has distilled the key principles of performance into understandable concepts and a method that helps leaders incorporate these ideas into their day-to-day performance, helping them go faster and improve their results. 

Carla graduated from Brown University, then earned her MD and PhD at the University of Washington, and completed her internship in general surgery at Stanford University. 

We touch on a variety of performance-related topics in our conversation, including:

-why Carla left medicine to pursue developing a coaching practice.
-how Ultimate Frisbee taught Carla to focus on the essential few.
-how she thinks about performance in a multi-disciplinary way.
-why self-improvement often doesn't work.
...and much more.

A couple of books that Carla frequently recommends are Essentialism and Effortless, both by author Greg McKeown. You can find out more about Greg and learn more about both books here. 

You can visit Carla's website here and get a free download, just for Lead. Learn. Grow. listeners. 

You can connect with Carla on LinkedIn. 

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You can contact host Robin Green by emailing him at [email protected].

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