This week we catch up with the wonderful Jon Brooks of The Value Advantage - and discover the secrets to billing with bigger fees and margins in recruitment. 

We uncover the psychological science behind charging more - and how at the core, providing meaningful value to your clients is the cornerstone of that.

Listen out for the answers to these key questions:

• How do you scientifically analyse the cracks in your pricing model?
• Should you ever "undercut" your competition?
• How can you overcome a pricing objection from a client?
• Should you ever bend your pricing model for a client?
• How should you start when negotiating your fees?
• How do you fully optimise your pricing model and strategy?

I'm sure you'll find the episode fascinating and insightful - don't be afraid to share it with those who you think could really benefit!

Don't forget to subscribe if you aren't subscribed already - and we'll catch you next week with another great voice from the world of recruitment.

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