Influence is such an important word in business. Yet, it is often taken the wrong way. People think that influence has to be forceful or assert power. This is far from the truth, and if you influence the right way, you can get powerful outcomes that leave both parties winning. In this episode, Patrick Veroneau interviews consultant, speaker, and author, Alan Weiss. Sharing wisdom from his book, Million Dollar Influence, Alan tells us everything we need to drive powerful decisions through influence. He dives deep into the role of language, leverage, and leadership in the process as well as the power of improv and emotional intelligence. Plus, Alan talks about the importance of thinking of employees as your first customers and reading your audience.

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