Episode Transcript
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0:01
Hey guys, and welcome back to this week's
0:03
episode of the Let's Be Real Podcast. I'm your
0:05
host is always Sammy J and welcome.
0:07
We're so glad to have you here. This week,
0:10
I got to chat with the incredible entrepreneur
0:12
Danielle Pearson. You may know her from
0:14
being the founder and CEO of the new zet or
0:17
the co founder and co CEO of the new mental
0:19
health startup with Selena Gomez and the TV
0:22
called Wonder Mind, and she is
0:24
just breaking barriers and is so
0:26
inspiring. So I am so excited for this
0:28
conversation and I hope you guys like it. Hi,
0:32
Danielle, and thank you so much for coming to Let's
0:35
Be Real podcast. I'm so excited. We
0:37
have so much to talk about, and I really appreciate
0:39
you just taking the time because I know you're incredibly
0:41
busy. Well I'm sure you
0:43
are even more busy, So thank you so
0:45
much for having me on this incredible
0:47
podcast, and just it's truly
0:50
an honor, So yes, thank you again.
0:52
First and foremost, you are just a
0:54
very smart business woman and entrepreneur
0:57
and I have spreneurial
1:00
bug as well, and so I have to ask
1:02
when was the first time you're like, oh,
1:04
I want to create something. Well, you
1:07
definitely are a badass entrepreneur
1:09
yourself. It's funny how people
1:11
think, you know, or at least thought
1:14
before all of these new entrepreneurs came
1:16
into the scene, but people would think an entrepreneur
1:18
was somebody who literally had like a store
1:21
or like, you know, a product. Um,
1:23
but even you know, my twin sister
1:25
is a writer and she has books, like
1:27
she's an entrepreneur. You have this incredible
1:30
podcast, You're an entrepreneur. It's like
1:32
it looks in so many different
1:34
ways, and so I always kind
1:36
of had the bug. Um. My
1:38
parents are both hustlers.
1:41
My mother is an immigrant from Columbia.
1:43
She grew up like poverty level
1:45
core and so she essentially
1:48
the dream and I think it's
1:50
still is, like the dream job in Columbia
1:53
is to become an oral surgeon. And
1:55
so my mother, in order to do
1:57
that, had to win the only scholarship
2:00
every single year at the Columbia um
2:02
you know, university, and then also
2:05
in elementary school, middle school, high school,
2:07
like you know, all the way up until graduating
2:09
at school, there was only one scholarship
2:11
and it was for the best student of class, So my mom
2:13
had to hustle her ass off and be
2:15
that best student, and so I come
2:18
from that kind of drive. Then my
2:20
father also grew up a
2:22
pretty you know, poverty level core as well
2:24
in Niagara Falls, and his father worked
2:26
at a factory and had you know, many kids
2:28
and a wife to support. And so
2:31
my dad uh just literally
2:33
started from like uh, fixing
2:35
cars to Washington cars to selling
2:37
cars and then you know, finally
2:40
having his own dealership. And
2:42
so both of my parents are incredibly entrepreneurial.
2:45
The drivers in your d n A. It
2:47
really is um and so that
2:49
I always knew that I wanted to do something
2:52
and probably have a business. I
2:54
hated school. It just was not for
2:57
me. My sister, my twin sister,
2:59
was completely the opposite. She
3:01
definitely got more of my mom's jeans, where she
3:03
was, you know, the best student. She went to an ivy
3:05
league school. I was much more
3:07
like my dad where you know, I
3:10
hated school and I just didn't realize
3:12
why I had to learn about you know, mitochondria
3:15
and and at am fifteen different times
3:17
over my you know, high school and middle
3:20
school career. When I knew I was not going to be
3:22
a scientist, and I didn't really
3:24
apply myself as much until the final
3:26
years of high school, where I
3:28
realized, if I don't get my ship
3:31
together, I'm going to be stuck in
3:33
this town forever and I want to go do
3:35
big things. And so that's when I
3:37
really focused my energy, became a
3:39
really good student and was able
3:41
to go to be you. And so
3:44
when I went to be you, I knew again
3:46
that I wasn't happy with you know,
3:48
the things I was learning. I wasn't learning about
3:50
business. It was going to be two years of like
3:53
normal classes and then I was going to learn
3:55
about business. And finally, my sophomore
3:57
year of college, I
4:00
was like, Okay, if I want to do something for myself,
4:03
I want. I was just begging for
4:05
that kind of passion and something I could put
4:07
everything towards because I didn't have it. And
4:10
uh, I thought, okay, I'm going to write down the things
4:12
I'm good at. I made that list.
4:14
It was completely blank. I
4:17
was good at absolutely nothing. I highly
4:19
doubt that. I truly like
4:22
I'm not being you know, funny
4:24
or anything. I was not good at anything. I
4:26
didn't even know who I was. I truly
4:29
was like a chameleon. In the worst way. I would be
4:31
whoever I thought people wanted me to be. I
4:33
didn't know who I was, like, really
4:35
didn't have any skills. And then I
4:37
thought, okay, well what do I love
4:39
to do? Like, what are my passions? And
4:42
the one thing that I always loved
4:44
was reading magazines, Like I would
4:46
just be just you know, encompassed
4:49
in a magazine when I opened it.
4:52
And so I thought, well, what if I could
4:54
make my own magazine and maybe
4:56
that would help me get an internship
4:59
or a job at a magaze zeene or maybe
5:01
you know, this works out for me and I can
5:03
do this after college and work for myself
5:05
because I knew no one would hire me with my
5:08
bad grades. Um, so I thought,
5:10
maybe I can hire myself Dan, Yeah
5:12
I can. I tell you that we have so much in common. I
5:15
grew up in school with learning differences
5:17
and thought I was incapable of learning for so long
5:20
and O C D and anxiety as well. Okay,
5:22
so we are the same person because we are
5:24
the same person as you're talking about
5:26
this. Yeah, I have a d H D O C D
5:29
UM and anxiety and depression,
5:31
et cetera. So yes, with
5:33
a d H D N o c D. I got
5:35
you. I know exactly what you're talking about.
5:37
School is hard. Yeah,
5:40
school was so freaking hard.
5:42
Yes. How did you not let your
5:44
lack of confidence in the classroom affect
5:47
what you want to do outside of the classroom.
5:49
Yes, so it's really funny. I actually did
5:52
not get diagnosed with a d h D until
5:54
about six months ago. Did
5:57
everything just makes sense afterwards? Oh?
5:59
I completely made sense. And um
6:01
I realized and when talking to my
6:04
you know, psychiatrists, that the
6:06
kind of a d h D I had, and I think it's different
6:09
for a lot of people. So I don't want to blanket statement.
6:11
This is like, I care about what I
6:13
care about, and I can do that and
6:15
be very specific, and especially with the
6:17
O c D combined, I can then obsess over
6:20
that. But if I don't care about something,
6:22
it is almost impossible to
6:24
focus on it. It's not going to get done. Yeah,
6:27
it's it's almost just like it just
6:29
you can't do it feels genuinely
6:32
incapable. No, it's true. There are assets
6:35
to in their negative sides to it. I'm in
6:37
college right now, so I'm also realizing
6:39
the negative sides to it. When my brain
6:42
can't process textbook readings, so when I have to
6:44
do them, it takes me forever.
6:47
But like when there's like something with the podcast
6:49
or something that I love, it's just like
6:51
I love it. Yes, yeah,
6:53
No, So I was very similar
6:56
and I didn't know that when I was
6:58
there. I don't even think I grew
7:00
up in Flora Jackson, Florida. I don't even I
7:02
went to a private school. I didn't even
7:04
think, like, you know, people would even know what a d
7:06
h D was back then, learning differences
7:09
aren't talked about. And something
7:11
that's so unfortunate is that so October
7:13
was Learning Disability Awareness Month, and I think it's
7:15
really important that we talked about these issues because
7:18
so many times, and I've talked
7:20
to people about this, like you kind of get
7:23
used to the feeling of not being able to learn. And
7:25
I hope that people listening know like
7:28
that you are capable of learning, you just have to find
7:30
that passion. And I think it's so cool like
7:32
what you did with the news that the newsletter you created
7:35
and how you built upon that was the
7:37
news that the outlet for all your creativity.
7:39
Yeah, So to answer your first
7:42
question and go into that in school,
7:44
you know, identical twin sister is
7:47
a rock star school, top of the class,
7:49
um, you know, so smart, and I was her biggest
7:51
cheerleader, and that's all she cared about. She
7:53
went to school and she just did grades,
7:56
like didn't care about anything else. That was
7:58
her thing. She wanted to go to Ivy League school.
8:01
And so my sister was incredibly impressive.
8:03
UM for me because I didn't
8:06
like school and I basically just had
8:08
to like get through it. Um. I
8:10
was a BNC student, and so my parents
8:13
would judge us equally by
8:15
like, if my sister got straight a's great,
8:17
if I got these and seas fantastic.
8:20
So it we weren't on the same playing
8:22
field, and I appreciate that
8:24
they everyone knew that I was different.
8:27
Yeah, However, I realized
8:29
my junior year my sister was getting all
8:31
of these incredible pamphlets
8:34
and you know, info and reach out from these
8:36
huge schools and these big cities.
8:38
And I wanted to go to a big city and I was
8:40
getting nothing. You know, surprise, surprise.
8:42
They don't send it to like the BNC students.
8:45
They send it to, you know, the people who are really impressive.
8:47
And so I realized,
8:50
Wow, if I don't get on
8:52
this train. And even though I don't
8:54
care about you know how big
8:56
a triangle is and you
8:59
know how many uh you know, different
9:02
elements there are an atom and all these things I
9:04
knew I was never going to use. I was
9:06
like, I need to start caring because that
9:08
is the catalyst to me getting out of
9:11
the city and moving into a big
9:13
city and making my dreams come true. So
9:15
it find a way out, yes, And so
9:17
essentially I I thought I was done,
9:19
Like my people would call me the dumb twin and
9:22
like I really thought I was just like incapable.
9:24
But then I there was this one class, a history
9:27
class that I really really liked
9:29
because it was almost like learning about a story or
9:31
like reading a story. And I got an
9:33
eight plus on one of the tests and everyone
9:35
else failed it, and I was like, wait, I
9:38
can do this. So I
9:40
decided to. And I don't
9:42
know if this has to do do with a D H D or O C D,
9:45
but I can do things in sprints. And so
9:47
I said, Okay, the second I get to school
9:49
at eight o'clock AM until I
9:51
leave at three thirty or three forty
9:53
five, the only thing I'm going to
9:56
do is be an incredible student.
9:58
So during class, like I
10:00
will follow along with the textbook, take every
10:02
no, ask every question. During my lunch
10:05
break, I didn't really have a lot of friends and so and
10:07
my sister and I had different lunch breaks, so I would go
10:09
to the library first while everyone would
10:11
eat in the cafeteria like study
10:13
and do all my stuff, then go to the cafeteria
10:15
at the very end and eat when no one else was there so
10:17
I have to sit alone, and you know, basically
10:20
took every inch of my
10:22
day at school and made it into
10:25
you know, me learning. And then when I got
10:27
home, I would just watch TV like
10:29
I don't think I did one essay,
10:32
one you know, study session, one
10:34
homework ever at home because
10:36
I was like, okay, if I do all of this in
10:38
this time and like, you know, just
10:41
get it all banged out, then I can have
10:43
my free time. And junior year and
10:45
senior year. It ended up working so
10:47
well like that that I ended up getting
10:50
all a's and a pluses, and my
10:52
parents were like, what is going on here?
10:55
But it truly was because like I refused
10:58
to let these things that don't interest
11:00
me be the reason why I
11:02
can't go to a big city and do what I want to do,
11:05
like, I just need to get on the path and
11:07
like, you know, not rebel anymore. And so
11:10
that's what I did, Um, and I ended
11:12
up going to be you. And uh,
11:15
that's again really when I
11:17
started thinking about what I wanted to do
11:19
and uh and thinking, you know, I have
11:21
four years. I was so lucky. The
11:24
ultimate gift my parents gave me was they paid
11:26
for my college education, so I didn't have
11:28
to have a job while I was in college. And
11:30
so I immediately thought, Okay,
11:32
I have four years for basically
11:35
the only time in my life that we're all
11:37
I'm responsible for is going to class
11:40
and like partying or making friends
11:42
or whatever. I'm going to take these four years
11:45
and actually try to get
11:47
a job or create my own job so
11:50
that when I graduate, I'm like
11:52
set up. Because when in your
11:54
life are you ever going to have four years where
11:56
you don't have you know, a family responsibilities
11:59
or anything. And so I almost
12:01
thought, you know, to not take advantage
12:03
of that and try to build a career and build
12:05
a wife for myself was would
12:08
just be a massive you know, disappointment
12:10
and disadvantaged for me. Daniel, your
12:12
story is so amazing and so
12:15
inspiring. We have to
12:17
take a quick break, but when we come back, I want to
12:19
hear about your college experience and
12:22
what you think the keys were for the News that
12:24
to become so successful in your new company
12:26
with Selena Gomez and Nandy, Tiffy
12:28
Wondermind and much more. We'll
12:31
be right back before
12:38
we talk more about college and post college.
12:40
I'm curious back in high school because
12:42
of everything you were dealing with with socializing
12:45
hard did you find and did your anxiety
12:47
and O c D affect that? Yes,
12:50
But I realized I had O c D
12:52
um Like I realized something was wrong with
12:54
me when I was about six years old and
12:57
my ster and I had like these canopy beds,
12:59
and one side of my canopy broke because I was
13:01
probably hanging off of it like a fucking monkey,
13:04
and as you should, yes, and
13:06
my uncle came in and taped
13:09
it with black tape. And so
13:11
I sat there going to sleep. And
13:14
as you know, one of the you know things that O
13:16
gets different for everybody is like a semmetry,
13:19
and so there was black tape on one side
13:21
and not on the other. And I stayed up that entire
13:23
night just looking back and forth, and I ended
13:25
up having like an anxiety attack over
13:28
it. My parents had no idea what was going on.
13:30
And then after that I developed rituals
13:32
were like, you know, I had to close the door
13:34
a certain way, and you know, all of these different
13:36
things that kind of take over your life. And
13:39
because my mother is Latina and
13:41
um, you know, I don't want to speak for the whole culture,
13:43
but at least, you know, and in her belief
13:46
system, you know, people didn't really go see psychiatrists
13:49
or anything. My dad is this very
13:51
manly man from you know, Niagara
13:53
Falls, New York. Going to see a psychiatrist
13:56
or therapist was definitely not a thing that
13:58
he was going to be okay with and so they
14:00
kind of just ignored it and like looked
14:02
at it as almost like a cork for me trying to get attention.
14:05
And then my uh, freshman
14:08
year of high school, we took a health
14:10
class and we started learning about mental
14:13
health illnesses. And when
14:15
we got to O c D and we started talking
14:17
about it, I was like, oh my god, I
14:19
have O c D. And it was just
14:22
such a like aha moment because I had no idea
14:24
what it was. I know it was a mental illness,
14:27
and so you know, I asked my parents, can
14:29
I please go get help for this? And the answer
14:31
was no, And so, yeah,
14:34
that's so hard, especially after I
14:36
think, yeah, my mom feels very
14:38
bad about it now, but she drew. I
14:41
can't blame her, like just a stigma like that
14:43
was ten years ago or longer,
14:45
and so you know, it just wasn't
14:48
what she was raised thinking about. And
14:50
like, no one wants to think that their child has
14:52
a problem, which is why Wonder
14:55
Mind and everything I do with the news that, et
14:57
cetera is all about, like empowering
14:59
people to speak up for themselves and to
15:02
think about mental health just as you would
15:04
with your physical health. Like no one's
15:06
embarrassed to say they have high blood pressure,
15:08
So why are you embarrassed to say that you are O c D?
15:11
And why are you embarrassed to take medicine for that?
15:13
Exactly? And so the entire
15:15
time for high school with
15:18
just depression, no c D
15:20
and a d h D, which I didn't know about
15:22
at the time, it was very
15:24
hard. From twelve to eighteen.
15:27
I had a pretty traumatic journey
15:29
during that point in crying almost a recent
15:32
day and whatever. So yes,
15:34
definitely too the toll on me I
15:36
didn't realize o c D was so debilitating
15:39
until I found out I had o c D. I
15:41
didn't realize what it was. I thought I
15:43
was just making myself like, I
15:45
go down what I call the what if Yes, yes,
15:47
my undfalls where it's just endless
15:51
and I think, you know, having the courage to advocate
15:53
for yourself is really hard and taking
15:55
those steps. What was the moment or
15:57
was there a moment where you're like, Okay,
16:00
even though my family might not be supportive
16:02
of this now, but I need to do what's best
16:05
for me and go get the proper hope. When
16:07
was that? Yeah? So, as you know, it's
16:09
incredibly expensive to get help, especially
16:12
for something as specific as o
16:14
c D. You mean, specialists, and these
16:16
people cost a lot of money, and
16:19
so my parents made very clear
16:21
that they not be
16:23
okay with me going and UM.
16:26
At that time, it was probably it
16:28
was my junior year. I had just
16:30
had an entrepreneur project that
16:32
I worked with eight other people
16:35
who are UM I ended
16:37
up guy. So I had my other business,
16:39
like the real business, this project
16:41
business, and then all of our classes on top
16:43
of it, and so I basically like just
16:45
worked seven that semester and
16:47
I did all of the work for this project. You
16:50
know, starting a company with eight different
16:52
people obviously is not the way that
16:54
a normal person starts a company. It's with
16:56
yourself for one or maybe two other
16:58
people, it's not eight people. So but
17:00
I like did my lane of work. I went to every single
17:03
meeting. I accomplished everything I had
17:05
to do. But when you know, the group
17:07
members would go and you know, get a drink
17:09
or you know, hang out all together, I would go
17:12
work and do my new set stuff. And
17:14
so that ended up being to my detriment
17:17
because they all became friends. And for
17:19
some reason, the grading system was
17:21
peer based and someone one
17:24
person on the team had to
17:26
fail, and so they chose
17:28
me, and they basically said, oh, well, she has another
17:30
business, so you know, there's no way she could have been
17:32
as dedicated as we were. There was literally
17:35
someone on our team that never brought a lot
17:37
of talked to any meeting and he
17:39
got a C plus draw is dropped
17:42
and so junior year that was
17:44
yeah, so um eight,
17:47
that was like seventy or eighty percent of our
17:49
grade. And so even though I did totally
17:51
fine on my in the classes, I
17:54
ended up failing that semester,
17:56
and I basically got a letter
17:59
from the GAN saying you're on academic
18:01
probation. You essentially have
18:03
one semester to not only retake all the
18:06
classes you failed, but also take
18:08
all of the additional business classes you're supposed
18:10
to take next semester, and if you don't
18:12
get this g p A, you will
18:14
be kicked out one semester before
18:17
graduation. And at
18:19
that point, the news that was doing well.
18:21
But like, you know, I wasn't trying to monetize
18:24
yet. I really want to wait until I hit
18:26
a certain subscriber member and work with the
18:28
best friends in the world, not like, you know, the
18:30
smaller frands that might, you know, give
18:32
me some income. I want to wait. I was
18:34
really patient about waiting and
18:36
telling you know, advertisers, no, like we're
18:39
not going to monetize until next year or whatever. And
18:41
so at that point I had zero backup
18:43
plan. My mother was in hysterics.
18:46
She didn't even tell my dad because my dad would
18:48
have freaked out. And
18:51
here I am completely alone, you
18:53
know, saying, oh my god, I'm
18:55
going to fail out of college one semester
18:57
before I graduate, and I'm going to have nothing.
19:00
I put all of my eggs in the basket of
19:02
the news that because I knew I
19:04
would get like you know, decencies or whatever
19:06
in my grades, it was not going to be the top
19:08
recruit for any sort of big
19:10
company. And I said, you know, I just
19:12
have to make the news at work and that would be
19:14
my my job. And so at
19:17
that point it was the loneliest, most
19:19
oppressing, just the lowest
19:22
point in my life. And my
19:24
o c D became absolutely debilitating.
19:27
So like constant you know,
19:29
thoughts, um, constant rituals
19:31
and they called them in truths of thoughts as you know
19:34
um. And there was one day when I was looking under
19:36
my bed that was the way one of the rituals
19:39
I had, and I just to make
19:41
the feeling go away. And I was so angry
19:44
and emotional that I just kept banging my hands
19:46
on the floor until they started bleeding.
19:49
And my sister saw that, and she
19:51
and my boyfriend basically
19:54
talked and they were like, you need to go see
19:56
a theratist, like this is not okay anymore.
19:59
And I was essentially crying. Every single day. I
20:01
would go to the computer to try to even do my homework
20:03
and just ball and not even be able
20:05
to focus, and so I was like, there's no way I'm gonna
20:07
get kicked out, Like there, you know, there's
20:10
no way I'm even gonna ever be able to make this
20:12
work. And so I with
20:14
the little affiliate money that I made
20:16
from the newsette, so we weren't monetizing
20:18
like doing brand partnerships, but I was linking
20:21
out to affiliate, uh you know, sources.
20:23
So if somebody bought a product I recommended,
20:25
I would get a percentage, and I ended up being able
20:27
to make quite a bit of money
20:30
over the last three years for that. So I
20:32
had a little bit of savings and I used
20:34
that to find a psychiatrist and
20:36
a therapist, and essentially
20:39
they got me on medicine prozac,
20:42
and that completely changed
20:44
and pretty much saved my life because
20:47
all of a sudden, all of the additional
20:49
emotions of like every single day
20:52
crying and just being overly
20:54
emotional, that all went away
20:57
and I was able. I still could feel emotions,
20:59
but not in a way that a more
21:02
normal person is supposed to feel emotion,
21:04
not so drastic, no, not in
21:06
a debilitating way, And so I
21:09
essentially was able to because
21:11
of that and seeing a therapist, I
21:13
was able to basically become a machine
21:16
that entire semester, wake up
21:18
at five am, do the right the whole news
21:20
that uh until nine thirty
21:22
or ten am, go to class, have
21:25
like a one hour break where I'm like, you know,
21:27
reaching out to people to interview, doing everything.
21:29
It was just me, I like to say, my my first
21:31
team for the news that was three people,
21:33
me, myself and I and so I did
21:35
everything. Then I would go back to class,
21:38
and then I would go see a tutor that I also
21:40
paid for VM my news at savings to help
21:42
me with the classes that I had failed UM
21:44
and then just go to sleep. And every
21:46
single day it was almost like being in the
21:48
military or something. It was my regiment,
21:51
no feelings, no room for anything, just
21:53
do it. And somehow
21:56
with the help of um, you
21:58
know, the tutor and my sister
22:00
and my boyfriend and um
22:02
you know, the support of someone named Sally Ward
22:05
who works in the administrative department
22:08
of Boston University basically
22:10
telling me you can't get up, you have
22:13
to do this. And she was just as upset as
22:15
I was that, you know, the teachers didn't
22:17
step in and say, hey, let's look at
22:19
what you actually did. Instead of making you basically,
22:22
you know, have to redo everything. And they actually
22:24
encouraged me that the teachers that failed
22:27
me encouraged me to stop uh
22:29
college and just do my business
22:32
because they were like, there's no way you're going to be able to do
22:34
this. And so I proved
22:36
them wrong. I ended up graduating. Yeah,
22:39
you did, you know, and I guess
22:41
I ended up doing that semester. Then the final
22:43
semester of the you was all about
22:46
entrepreneurship. So finally I
22:48
was taking the classes that I wanted
22:50
to take an entrepreneurship. And
22:52
my professors were so great
22:55
because they were people that had actually started
22:57
companies or worked at startups whatever, and
22:59
they just genuinely wanted to help
23:01
the next generation. And so those
23:04
teachers were so helpful, so
23:07
kind, so you know, willing to
23:09
give any knowledge, and so proud
23:11
of like what I was doing instead of seeing it as like
23:13
a detriment or like as a you know, joke
23:16
at your superpower. Yes
23:18
and uh and so them with
23:21
you know, the Health of Sally from the administrative
23:23
Office, I ended up actually getting on
23:25
the dean's list. So I went from
23:28
getting almost ticked out
23:30
the semester of her, I graduated to being
23:32
one of the best students in the business school,
23:35
uh the next semester, and so
23:37
I just I literally walked that
23:39
stage. And everyone in my family tried because
23:41
they knew how hard it was for me to
23:44
get there. And I actually had
23:46
a meeting with the dean of the
23:48
business school i be a few days
23:50
ago, and she asked if I would ever
23:52
consider being a commencement speaker, and
23:54
so, as full circle, yeah,
23:57
if that happens, I think my parents would actually
23:59
just I because not
24:01
only you know, did I get past this
24:03
stage, but like now I'm there to like talk
24:06
to people, and so I just
24:09
feel really strongly that I want to tell,
24:11
you know, the next Breadley in class. Look,
24:14
do not count yourself out if you have a mental
24:16
illness, if you have a learning disability, if
24:18
you didn't get the grades you wanted in college,
24:20
because you can still kick ass
24:23
um and being able to stand there and
24:25
say, you know that Forbes just named me
24:28
the youngest wealthy is self made
24:30
a woman of color in America. You
24:33
know, I literally almost failed out
24:35
of this school, Like if I can
24:37
do it with everything going against
24:39
me and the odds and lack of connections
24:42
and everything, lack of resources, and funding.
24:45
If I can do it, anyone else
24:47
can do it. I promise. It's so
24:49
amazing just hearing about your evolution
24:52
and you know, it's just so true and people
24:54
have the odds against you. If you believe in yourself,
24:57
that's all you can do. All you can do is do your best.
25:00
That's really inspiring because
25:02
I'm currently in college and I
25:04
I sometimes feel lost and I don't I don't know if
25:06
you ever felt this, but I feel like school sometimes wants
25:08
to put me in a box, like choose one
25:10
thing, get good at it, and then do that.
25:13
But it's like, but there are so many things that I want
25:15
to do. You know, Yes, I love
25:17
that you've just carved your own path and
25:19
I that's that's exactly what I want to do.
25:22
Not only do you do that, but you also found
25:24
a way to monetize news that and
25:26
made it so successful. And
25:28
I was just curious, what do you love and what advice
25:31
do you have for creating businesses? Yeah?
25:33
So um, the reason why the news that became
25:35
successful is truly I
25:38
just refused for it not to be.
25:40
And it was like trying to fit a square
25:42
peg into one hole. I just slammed
25:45
that square peg into the roundhold so many times
25:47
it became round and fit through and
25:50
so it was a lot of pivoting. So
25:52
the news that is now worth two hundred million
25:54
dollars UM. And my only other partner
25:56
in the company is my mother, who's you
25:59
know being and she always believed in me,
26:01
and I was able to make her a millionaire
26:04
and write her you know, a multimillion dollar Czech
26:06
last year just for distributions,
26:08
and so that is the best gift I could
26:10
have ever given her. And like helping
26:13
the people that believed in me and no one else did
26:15
UM. And so I guess
26:18
I with the news that if I would
26:20
have just stopped with a newsletter it would not
26:22
have been worth two million dollars today,
26:24
Like you know what, we are actively going
26:26
the media side and really excited about it. But
26:29
what really propelled us to success
26:32
is thinking, Okay, what are superpowers
26:34
at the news that in the newsletter? It's
26:37
the ability to tell stories and engage
26:39
gen z and millennials, et cetera, which
26:41
is actually really hard for people to do. And
26:44
also you know this empowerment
26:46
angle of constantly for the news
26:48
that specifically empowering woman, but
26:51
also UM featuring these incredible,
26:53
diverse women from every background. So
26:55
we essentially took that ethos
26:58
of empowering people, of amplifying
27:01
diverse voices of storytelling
27:04
better than anyone else and turned
27:06
it into an agency model. So that's
27:08
the other part of the business called new Land,
27:11
which we actually kept a secret for the last three
27:13
years because we had so much demand
27:15
from this one huge client
27:18
that essentially they kept, you know, saying
27:20
to other groups, you know, you need to use this
27:22
agency, or if someone would see one of our ads or
27:24
something and be like, who did that, and then they would recommend
27:27
us that. We literally grew sixteen
27:29
thousand in three
27:31
years. And the only reason why I know that
27:33
number is because we were recently named
27:36
number sixteen out of inks five thousand
27:38
most successful companies in America. And
27:41
we literally went from one million
27:43
in revenue to seven million in revenue to
27:46
forty million in revenue with fifteen people
27:48
last year. And now you know, we've like
27:51
quadruple the team and we're
27:53
working with other incredible brands. But
27:55
essentially new Land is the agency
27:57
where we use our powers
28:00
of you know, amplifying diverse voices
28:03
storytelling, engaging gen z
28:05
and millennials, et cetera, and then take
28:07
over you know, the TikTok's or the
28:10
Instagram accounts or you know, social
28:12
media campaigns of the biggest brands in the world
28:15
and essentially make them almost like many
28:17
content destinations instead of a billboard.
28:20
And then we also do massive talent campaigns
28:22
for you know, huge worldwide campaigns
28:24
and eleven different countries. Uh.
28:27
You know, we've done, uh a TikTok
28:29
campaign that got over eleven billion views
28:31
where we had Snoop Dogg create an
28:33
original song, We wrote the song, we had to
28:35
record it. It became a huge TikTok
28:37
viral hit all storytelling, and
28:40
so that has really propelled our company
28:42
into such a big, you know, a
28:45
totally different universe that I ever thought I would
28:47
be in, uh, because I
28:49
wasn't afraid to pivot a little
28:51
bit and say, you know, what are we good
28:53
at? How can we do something else
28:55
with those talents as well. I
28:58
think a lot of the time when creating something
29:00
you're so focused on like one small detail, but
29:02
it's kind of zooming out looking at the larger
29:05
picture and having those different avenues of revenue
29:07
and just having the baseline be
29:10
being a storyteller is really awesome.
29:12
Yeah,
29:14
you have to take one work with Bright. But when we come
29:16
back, I want to talk to you about a new company
29:18
with Selena Gomez and Mandy Tefe, Wondermind,
29:22
which is making such an impact in the world
29:24
around mental health. We'll be right back, and
29:31
we're back now. You're on
29:33
the next journey as well with wonder Mind, which
29:36
I am so excited to talk
29:38
to you about. First, I want to ask you what mental
29:40
fitness means to you. Yeah,
29:42
so essentially, you know, um,
29:44
I am the co founder and co CEO
29:47
of wonder Mind, and the mission
29:49
of wonder Mind is to um
29:52
de stigmatize and democratize
29:54
mental health and introduce this concept
29:56
that we call mental fitness. And so
29:59
my co founder, Selena Gomez and many
30:01
TV and I we basically
30:04
realized that the stigma
30:06
and the lack of you know, resources
30:09
for people who didn't have you know, I
30:11
don't have a thousand dollars an hour for a session
30:13
with the best psychiatrist, is really the
30:16
reason why you know, there's so much
30:18
stigma and there's there's such a barrier
30:20
to entry in the mental health space. And
30:23
so we thought, what if we call it mental
30:25
fitness? So working on your mental
30:27
health in little ways every day,
30:29
whatever that looks like for you, because
30:31
that's a way lower barrier to entry
30:34
for somebody that might be like, well,
30:36
I don't want to, you know, work on my mental health, like
30:38
that implies something's wrong with me. And
30:41
we're also not just for people
30:43
with diagnosed mental illnesses like
30:45
myself and yourself were for anybody
30:48
with feelings. And so every
30:50
single thing that we do, from content to
30:52
the products that we're releasing, everything
30:54
is merchandised by feeling. So I feel
30:56
anxious, I feel lonely, I feel scared,
30:59
I feel sad at And then we have the
31:01
best psychiatrist, therapist, social
31:04
workers in the world from
31:06
these diverse backgrounds, essentially
31:09
looking at all of our content, making sure
31:11
that we're being very responsible and anything
31:13
that's ever a recommendation or a tip
31:16
or somebody you know, explaining what catastrophizing
31:19
actually means or what is the definition of o
31:21
c V And you're probably using it wrong
31:23
when you say, you know, I'm so c D. I
31:25
left to have all of my pens in order. Whatever
31:28
it is there, that's all coming from
31:30
these licensed therapists and social
31:32
workers and experts. So
31:34
we're not you know, arm chair therapists at
31:36
all. But we're essentially creating
31:39
content every single day in the media side
31:41
of Wonder Mind. That is editorializing
31:44
mental fitness and making it fun for you
31:46
to participate every single day,
31:48
and then also making it like this
31:50
beautiful, sexy, alluring
31:53
experience that if you are
31:55
on you know, a piece of our content, people
31:57
aren't like, oh, is that you know web MD
31:59
or psychology today? It really
32:02
looks fun and exciting and engaging.
32:04
And also talking to the biggest names in the world
32:06
likes Lena Gomez, like Serena Williams,
32:09
who's one of our lead investors, um
32:11
you know, Camilla Cabeo, etcetera. That
32:14
also is you know, going to help
32:16
hopefully destigmatize mental health
32:18
and mental fitness and make it so that everybody
32:21
feels just like for physical fitness you
32:24
work out or you you know, eat healthier, whatever
32:26
you do, how to work out the mind, Yeah,
32:28
that you should also work out your mind. The
32:30
first drop was the three times a week newsletter.
32:33
We have two huge launches coming up
32:35
in the next two months that is
32:37
going to expand that even more. The production
32:40
side, so creating stories with
32:42
the biggest you know, streamers, and producers
32:44
in the world UH to actually
32:46
change culture and zeitgeist around
32:49
you know, mental health and mental fitness. And then
32:51
finally being the first company
32:53
to ever work with the best experts in the world
32:55
in psychiatry to create physical,
32:58
tangible, non nical mental
33:00
fitness tools that are priced
33:03
for the masses. So everything again
33:05
is made for UH everyone
33:08
to be able to access, so the content will never be
33:10
paid. Well, do we have incredible brand partners
33:12
that we work with that help us, you know, create
33:15
this content and have it for free
33:17
for anybody who wants to access it, no matter what
33:20
your background is so amazing. Yes,
33:22
and the products are also going
33:24
to be an affordable price point as well, because
33:26
we believe everybody should be able
33:29
to practice mental fitness. So
33:31
what products are we talking about. I
33:34
can't really say a lot about the products, but
33:37
all I can say is, you know, every time that
33:39
we say we're introducing mental fitness
33:41
products, people are like, what does that mean?
33:43
And that is so exciting to us
33:46
because truly, like people don't
33:48
even know what that could encompass.
33:51
But it's essentially taking um,
33:54
you know, behavioral therapies, et
33:56
cetera and UH and
33:59
developing products that are non clinical,
34:01
they are not harmful in any way, etcetera.
34:04
You know, an example I could give you as a stress
34:06
ball that is technically a mental fitness
34:09
product, but we're going way deeper
34:11
and actually, you know, building a
34:13
beautiful brand for men and women to
34:16
have these tools at their
34:19
you know, disposal. And I feel
34:21
like, I'm so glad that you mentioned the tool kit thing,
34:23
because every time I go to
34:25
therapy. I've been to therapy since I was seven. I've
34:27
done exposure therapy for years. That's sewesome.
34:30
We always talk about putting yourself out
34:32
there and finding products and find
34:34
finding things that are good for you and that
34:37
makes you feel good. Yes, when
34:39
you're down, what makes you feel
34:41
good? What do you do to help yourself? Well?
34:44
First of all, uh, it's so amazing
34:46
that you've been seeing a therapist since you're seven
34:49
years old, and definitely very jealous of that, and
34:51
that is one of the reasons why
34:53
I, you know, have dedicated myself to
34:55
another company because I truly
34:58
want I don't want anyone to ever all the
35:00
way I felt, where you are completely
35:02
alone and you have to basically figure out your mental
35:04
health just by you know, scratching everything
35:07
together and having no support. So
35:09
that's amazing. UM. I think people
35:11
think, you know, when they see the Forbes headline
35:13
that you know, twenty
35:15
million dollars whatever, you know, that
35:18
I don't have bad days and that I've just made
35:20
it. But I truly have bad
35:22
days. Almost every day. I feel
35:24
like I get it punched as an entrepreneur,
35:26
as you know, you have punched in the face like
35:29
fifteen times a day, fifty times a day.
35:31
Um. You know, I have a lot of uh
35:34
personal stuff that I deal with
35:36
as well, and so I definitely do
35:38
have those low moments and they
35:40
usually come you know, after my
35:42
sprint of a work day or sometimes
35:45
during And the one
35:47
thing that I do is I really like to
35:49
meditate. I don't do it on a daily
35:51
basis. I'm definitely not good meditate
35:54
tating person. I tried to do
35:57
our best. The only thing that I m able
36:00
to do as a sleep meditation. But
36:02
I want you to know, I it's
36:05
it's from some app, but like that's the
36:07
only voice that doesn't make me just want to like
36:09
smash my phone. Um. And it's
36:12
basically like UM, engaging
36:14
every part of your body, so like relax
36:16
your toes, relax your legs, relax
36:18
your jaw and like for me, it's like
36:20
my jaw was clenched and I didn't even realize.
36:22
Yeah, I basically, um, what
36:25
do I do? I like I my teeth.
36:27
I like brush my keeth against each other while
36:29
I sleep, like I like grind them together. It's horrible.
36:32
My jaws always tight. And so it basically gives
36:34
you a second to just like be in your body
36:37
and that makes me feel a lot more
36:39
grounded. Or I'll call my
36:42
mother or my like twin sister, or I'll
36:44
go to my dogs. I have two beautiful
36:46
poodles that I'll just go hug
36:48
and be like I'm doing this all for you,
36:51
um, and just be you know, so
36:53
happy with that. So those are
36:55
the things that really it's like feelings
36:58
and touching and you know, from minding
37:00
myself why I'm doing all of this, that
37:03
really helps me, you know, get out
37:05
of those states. But like you
37:07
know, it's not that easy. Sometimes it lasts
37:10
a bit longer. I know, sometimes
37:12
I kind of just have to let it be and
37:15
feel it and that sucks. But you
37:17
just kind of have to go through the motions of
37:19
it as sometimes which is never
37:21
fun. But I feel like it just makes you appreciate
37:23
the good moments more. Yeah, for sure. I
37:25
mean you're what you're describing is um
37:28
is called uh what an exposure,
37:31
So like sitting in the discomfort
37:33
and uh you know that definitely is
37:36
a really good coping mechanism because
37:38
it helps you become stronger. But sometimes,
37:41
you know, I don't feel strong enough to do that,
37:43
and that's the reality. Oh same
37:45
here. Yeah, and those moments I lay
37:47
in my bed and I curl into a ball
37:50
and I have some fairy lights and
37:52
I look at some good music. Yeah. Yeah,
37:54
sometimes you just need to take a second. Um.
37:57
You know, I don't have the luxury during the workday
37:59
to really just kind of step
38:01
away from everything, and so I
38:04
just kind of you know again, I do
38:06
everything like a sprint, So I just go through all
38:08
my calls and kind of not think about it. And
38:10
that's why, like at night, that's when it really hits
38:13
me. Um. But I just I like
38:15
to think about the things in my life that are going well
38:17
and the people that I'm hopefully hopefully
38:19
helping with, you know, stuff
38:21
like the news that and and wonder
38:24
mind um, and that really
38:27
just puts everything into perspective.
38:30
So how did wonder mine come to be? I know, you
38:32
met Selena and Mandy on a zoom call for
38:34
the news that at what point where you like,
38:36
hey, we should start a company together.
38:39
Yeah, so Selena, Mandy and I,
38:41
Um, we're on a zoom. I asked,
38:43
you know, my editorial team if I did do the interview.
38:46
They had no idea why I would want to do the interview,
38:48
because you know, I had written the news that
38:50
every single day for I think four or five years,
38:53
and then I handed it over to the editorial team.
38:55
They're much more talented than I am. Um,
38:58
and so they were like, and she like, you know, have of a
39:00
midlife crisis where she wants to write the
39:02
newsletter again. But the reason was
39:04
because it was a mental health interview
39:07
and no one on my team or in my life
39:09
knew I had any connection to mental health
39:12
because I had never talked about it.
39:14
It was so embarrassing to me. I
39:16
truly would have rather like died
39:19
than been vocal
39:21
about my O c D at that point,
39:23
which I know sounds very extreme,
39:26
but that's truly how I felt. I felt
39:28
like telling anybody I had O c D was
39:30
almost like the most embarrassing thing I could ever
39:32
say, because not only am I like this Latina
39:36
woman twenty something trying
39:38
to be taken seriously in the business world,
39:40
I didn't want to add o c D on top
39:42
of that, which is not the right mindset
39:44
that I should have had, but that's how I thought.
39:47
And so after listening
39:49
to Selena and Mandy, who
39:51
are both incredibly um,
39:53
you know, successful in their own light, and they just so
39:56
happened to be mother daughter saying
39:58
things to each other, some of the stuff for the first
40:00
time about their mental health and their
40:02
journeys really inspired me
40:04
at the end of the interview to tell them they were
40:07
like the fourth and fifth people I've ever told
40:09
that I had been struggling with those CD and depression,
40:11
etcetera since I was a child,
40:14
and that, you know, I that
40:16
was the first time I was ever saying and I was saying it to, you
40:18
know, the most famous person in the world and this incredibly
40:21
decorated producer, And so
40:24
at that point we stayed in touch, and Mandy and I
40:26
were basically like, how can we
40:28
change the world and really do
40:31
something that helps people like that gets
40:33
to the root of everything, not just
40:35
you know, their incredible companies offering
40:37
therapy, etcetera. But like, what about the
40:40
people who do won't even take that step
40:42
to get a therapist, or what if what about
40:44
the people who already have a therapist? You
40:46
know, having a therapist is almost like having a personal
40:48
trainer. You see them once a week for
40:51
you know, an hour if you're lucky, more resources.
40:53
Yeah. So, and if you just lean on
40:55
that, you're not going to get a states pack or
40:57
you know, achieve your fitness goals. You have
41:00
to do the work every other day in between
41:02
sessions. And that's really what we want to
41:04
create. And so Mandy
41:06
and I had so many discussions about it. Selena
41:09
had always wanted to do something to change
41:11
the world with mental health because it was such
41:13
a big part of her life, and so
41:15
Mandy and I came together and we, you
41:17
know, well, like this is what we want to do, and Selena
41:20
wanted to be involved and it really
41:22
just went from there. That is so
41:24
amazing. And thank you for creating
41:27
a company in this startup and this and
41:30
telling stories because they need
41:32
to be told, and breaking the statement is so important
41:34
and I just want to thank you again for just taking
41:36
the time out of your day to chat with me
41:39
about this. Because I as I wish more
41:41
people were as open as you are, because it's so
41:43
refreshing. Well, thank you so much.
41:45
And you know, I almost feel bad
41:48
that it took me this long to be open,
41:50
and it took me to feel like I had already achieved
41:52
some level of success to then be
41:55
like, okay, but this is really what's under the hood.
41:57
I don't want anyone to ever feel like
41:59
they have off to you know, hit a
42:01
certain level and then be open. That's
42:04
exactly why, you know, I am
42:06
in love with the our mission for a wonder Mind and
42:09
want to help so many people, and so thank
42:11
you so much for giving me, you know, the platform
42:13
to share what we're doing at the news Thatt
42:15
and new Landing Agency and Wonder
42:18
Mind, because you know, you
42:20
are someone that I really look up
42:22
to and and love to hear stories from. And
42:24
the fact that I'm going to be on your show is
42:26
is really a pinch me moment. So thank you so much
42:29
for your time. Thank you so much,
42:31
and I'm very excited for the future.
42:33
So make sure you check out the news that Wondermind
42:36
everything. It's some awesome impact
42:39
driven stuff, which is what we need in the world. And
42:41
thank you for creating something that shares
42:43
the stories of the most incredible people
42:45
in the world. And then me, you know, like,
42:48
thank you for having me. And I'm
42:50
so impressed you know, you are in college,
42:52
like the fact that you're joining Oh my
42:55
gosh, wow, you just you're
42:57
You're even more successful than I
43:00
ever dreamed of being at twenties. So just
43:02
congratulations on your success and
43:04
thank you again for having me. It was such a pleasure.
43:07
H
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