Welcome to Level Up Podcast with your hosts, Jemimah Ashleigh and Tim Hyde – and, with special guest Michael Griffiths, founder of the Referral Marketing Guru. Michael is a former teacher and elite basketball coach, and now travels the world supporting businesses create their own referral marketing business with the motto “look to help someone else before asking for help.”

In this episode, Jemimah and Tim ask Michael, how did Referral Marketing Guru begin? Michael shares how he began with an in-home tutoring service, building key partnerships with local sports groups. Listen in for powerful questions, like what the most difficult transition from a regular job to owning and running a business, and what is the wrong fit that will hold businesses back from leaping for the next level?

Michael shares his best advice for creating a culture of solid business owners who are prepared to take the big leaps and are going places -

Michael also shares mistakes he made along the way including say YES too often to the wrong people, and the recurring nugget of gold that not all dollars are equal.

Stay tuned for a real open discussion about how to recruit and hire excellent staff – and throwing out everything you think you know about recruitment!

5 TOP THINGS

Know what you stand for, and against – and don’t be afraid to speak up and stand out.

Walk your talk – it sends a clear message to everyone in your community.

Give yourself permission to fire clients if the fit is not right.

Don’t get in your own way by stopping others from doing an excellent job in your business.

QUOTES

“You’re either a good person, or a dud person and dud people don’t know good people exist.” – Michael

“We take the safety net away, and what’s the absolute wore thing that can happen? We have to go crawling back to the system…the sun is still shining, we’re still here.” – Michael

“Know what you stand for and don’t be afraid to stand up for it and know what you stand against.” – Michael

“It doesn’t matter what you’re doing, you’re building a community and tribe. You can’t do that if you’re an ‘on the fence’ person.” – Michael

“Not all dollars are created equal are…part of the game is figuring out who the crazy people are.” - Jemimah

“We don’t often look at the emotional cost of a client. Some are more needy than others.” - Tim

Connect with Michael here:

www.michaelgriffiths.com.au

Connect with Jemimah and Tim on Facebook here:

www.facebook.com/leveluppodcast

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