Hey everyone, in today's episode, I share the mic with Adam Callinan, the founder of BottleKeeper, a stainless steel container that is insulated to keep your beer cold longer. Adam is also a founding partner of Beachwood Ventures which is a venture capital firm based out of Los Angeles that connects the entertainment business with marketing opportunities for early stage businesses.Listen as Adam shares how a simple product demo video that he shot took the business from $3,000 to $60,000 in monthly sales, how a ridiculous referral program (and the word "free") skyrocketed their growth, and the one major change he recently made that impacted the business in a big way.Click here for show notes and transcription.Leave Some Feedback:What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.Did you enjoy this episode? If so, leave a short review here.Subscribe to Growth Everywhere on iTunes.Get the non-iTunes RSS feedConnect with Eric Siu:Growth EverywhereSingle GrainTwitter @ericosiuLearn more about your ad choices. Visit megaphone.fm/adchoices