Where AI is concerned, marketers and creators are understandably cautious about how fast technology is moving. But at the same time, they could be missing out on some big wins when it comes to time and efficiency.
In our latest episode of Life in Digital, Automated Creative Global Head of Creative Strategy Amy Wright discusses how AI is empowering marketers to improve the performance of campaigns in-flight, among other applications. She also charts her history of embracing disruptive technology and details the rise of intelligent platforms in a working context.
Amy Wright: https://www.linkedin.com/in/amywrightwrites/
Automated Creative: https://automatedcreative.net/
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