Few people outside the US had heard of a two-piece blues-garage rock band from Ohio called The Black Keys up until 2010, which saw their first commercial breakthrough with their sixth album "Brothers", but it was their seventh album "El Camino" released the following year that truly made them global stars. Running in at less than 40 minutes in total and featuring 11 songs engineered for maximum impact, it is arguably their most commercial effort to date. On this episode, Tim and Ollie explore how and why this album marked a change from what The Black Keys had done before, as well as the band's backstory and the benefits of increased exposure through using songs in commercials.