Heather Frierson, Founder of Created Woman Foundation and I talk about equipping women into what they are called to do.

Heather is passionate about helping women discover their God-given purpose in every season of life. Spurred by her passion, she launched Created Woman Foundation, a non-profit leadership ministry, with a mission to equip and empower women to be who they are created to be, through faith & fashion.

Through podcasts, online courses, gatherings, and most recently the launch of their Faith + Fashion Subscription Box, CW has been helping women for over 10 years to live life on purpose, grow in their faith, and show up well as the leaders in their community.

Her life’s motto is "Your purpose in life will never change, but your strategy will constantly change."

Heather is an author, podcast host, and just launched her very first clothing line, The CW Collective, with a mission to empower one woman at a time, one purchase at a time.

Heather lives in Austin, Texas, with her husband, Hoit, and her two daughters, Hadley and Hope, and is a graduate of Texas State University.

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