When we think about how social media was built to create communities, it strikes me as incredible at how many authentic connections I've been able to make using different platforms.

Out of the blue, I met Allyssa (@heyitsallyssa) a well-rounded marketer, creator, designer and generally speaking, an awesome human being. This week, we unpack what it's like to follow your creative path, how organization can set you up for success and the importance of being the internet's best hype-woman.

Bonus: Allyssa has a podcast called Name Your Layers

Don't forget to Like, Share and Subscribe to LFW and I'll catch you guys next week.