A company can never outsource 100% of its marketing; it can’t even outsource the most critical responsibility, which falls not with any marketing person, but with the owner. That critical role is the role of ‘thought leader’. Steve Pruneau explains what thought leadership really is, and how it shapes the direction of a business from ... Read more

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Authored by: Daniel DiGriz
Original Post: Be the Thought Leader Your Business Needs
Original Blog: MadPipe
Original Site: MadPipe - Everything Flows to Your Door®