Industry analysts project that 30% of companies will “monetize their data” by 2016. But what does this mean? Many organizations are trying to figure out how to turn their data into a gold mine. The reality is each business is unique and data monetization projects should be customized to focus on a particular outcome for that organization. Joining us for this podcast about their real-world data monetization projects are Bill Bell from CenterPoint Energy and Jim Sharpe from Sharpe Engineering.