People make marketing way too freaking complicated. Truly all it comes down to is two steps. That's it! If you want to make money in ANY business - online or off - there are only two steps. And I'm going to reveal exactly what those steps are in this episode!

Time Stamped Show Notes

• 00:52 – Introduction.
• 00:57 – A couple of weeks ago, I decided "Hey! I want some extra income" So in the course of just 7 day I generated $10,000 in extra revenue for my business AND I only spent $57 to make it happen.
• 1:14 – The truth is that making money is really easy, it just comes down to two steps. Here they are:
• 1:29 – Step # 1 is to create an offer, in order for someone to buy from you, you have to have something to buy. It sounds simple, but a lot of entrepreneurs focus so much on list building, giving value, or posting on social media, that they forget to just put an offer in front of people and ask for the sale.
• 1:54 – So if you're not making money, ask yourself am I making offers? The other problem I see is when entrepreneurs only have one offer and their audience has either already seen it, already bought it, or doesn't want it, so there's nothing else for them to buy. That's why last week when I wanted to make $10K in 7 days, I actually created a brand new offer that I knew my clients and community members had never seen before.
• 2:40 – Step # 2 is send traffic. Once you have the offer and a way for people to buy it (meaning an order form or a sales page), the only natural next step is to send traffic to that offer. Because no one knows it exists, no one is going to buy. So once you create an offer, promote it everywhere you can think possible without worrying about how salesy or annoying you're being. Send an email to your list, post in your Facebook group, in other people's Facebook groups, make a Facebook event, do a live stream, create a Facebook ad these are ways of sending traffic.
• 3:28 – Recap.

Resources mentioned:

www.marketlikeanerd.com – Where you can find the web TV video version of this podcast.