On all of your social posts, there should always be a Call To Action (CTA). Often I see great posts, but then doesn't give the reader any direction on how to act on what they just read.

New Month, New Strategy

Jun 1st, 2021 3m 21s

Essentially google ads can be really expensive especially in certain categories. If you fall in one of those categories, consider running your ad campaign against a well-known competitor's business name instead of just the generic category.

Don't You Dare Post That Holiday Post

Jun 1st, 2021 3m 41s

Everyone is doing social media wrong today. Holiday posts should share stories that relate to the holiday and not just a generic "Happy Memorial Day".

It's All About the Highlights

May 28th, 2021 3m 53s

Often, the best performing posts on social media are highlights of people. People like celebrating other people, whether they be employees or clients.

Retention and Reviews

May 27th, 2021 4m 23s

The real money is keeping your current clients. One way is to send weekly emails updating them on current news and trends. We also do personal check-ins to help foster a good working relationship. And we also ask them to give us feedback and re

Quit With All The Links

May 26th, 2021 4m 5s

Social media is filled with all sorts of links back to their website. But the social media platforms want to keep people on their platform, so they don't like it when posts have links.

Take A Shower Already!

May 25th, 2021 4m 17s

Creativity is something people compliment others about often. Creativity is essentially when your brain is working overtime. For me, it's when I'm in the shower. You have to intentionally put yourself in situations where you can be the most cre

913-298-8790

May 24th, 2021 3m 41s

Ninety percent of the time, people will read a text message within 3 minutes. And 19% of the time, people will click a link in a text. Compare that to the 4% in email marketing and you can see the value in text message marketing.

Calling All Coaches

May 21st, 2021 4m 1s

The hashtag #careeradvice is getting 80 million views a day on TikTok. Gen Z are flocking to TikTok for career advice and it can no longer be ignored. If you're in the coaching space, be it a life coach or a career coach, you need to be on TikT

FU FB!

May 20th, 2021 3m 47s

Signal is an app that's similar to WhatsApp. They were so bold as to run ads on Facebook itself exposing the info that Facebook is giving to their advertisers, which then resulted in Facebook banning them.

Story Ads vs Post Ads

May 19th, 2021 4m 9s

Instagram Story ads are all about the visuals. They need to be designed in such a way that makes viewers want to swipe up to engage with the content. The strategy varies a bit from Instagram Post ads.

Audio Ads

May 18th, 2021 3m 16s

SXM Media is taking over the audio adspace. This new collaborative has deals with a bunch of companies to serve up ads on their platforms and is trying to make it easier for advertisers to get access to multiple platforms.

We Can't Stop Talking TikTok

May 17th, 2021 4m 22s

You need to get on TikTok. Their numbers continue to go up. An viral video of a man drinking Ocean Spray got Ocean Spray 15 billion impressions in the span of a month. It also resulted in a huge boost in sales, where products flew off the shelv