Raj Balasundaram, SVP of Artificial Intelligence at Emarsys, is leading industry rhetoric about the vast benefits of AI for e-commerce and retail. In this episode, Raj explains why there’s been so much hype around AI, unveils common misconceptions, and shares how we can partner with AI to do more proactive marketing. Listen in to learn how AI is:
AI is impacting and redefining marketing in the modern era. It’s about time we learn how it can complement and augment our work and then start adopting it where it makes sense.
Don't forget to check out how AI can help predict dozens of marketing metrics and unlock new dimensions of your database - check out our white paper here: http://bit.ly/ai-whitepaper
Podchaser is the ultimate destination for podcast data, search, and discovery. Learn More