What to focus on at each stage of your startup? Usually, startup founders get overwhelmed by the multitude of marketing tactics and think they should have a very complex marketing plan from the get-go.

While it’s very important to have a strategy in place, it will very much differ depending on your stage.

So today, I wanted to tackle this topic a bit and share my opinion about where startups should concentrate their efforts at each stage.

The marketing actions you’ll take in each of these two stages will be so different, like night and day.

In this episode, we discuss:

• What you should focus on marketing-wise when you're pre-product/market fit
• What I've done in the pre-product/market fit phases of marketingasahabit.com and for a parenting app
• What you need to do once you get to the post product/market fit stage of your startup

Go here for the show notes!