The 2024 Super Bowl ads brought both hits and misses. Join me as I break down this year's most notable adverts and share my picks for standouts across 10 categories (made up by me, on Marketing Nuggets!)

• The Most on Trend (Pop Culture)
• The Classic One
• The Interception
• The Car One/The Tear Jerker/ The "It Could be a Christmas Ad"
• The Rookie
• The Most on Trend (Business/Product Marketing)
• The Pop Culture One
• The Funny & Authentic One
• The Best Celeb Booking
• The Biggest Let Down

We'll look at ads from Oreo, Verizon, Kia, T-Mobile, Doritos, Etsy and more. What made these ads sink or swim? I'll analyse the trends and techniques that made some ads shine while others fell flat.

You'll come away with insights you can apply to make your 2024 marketing and advertising more effective, no matter your budget.