Marketing Rockers #024: How the war in Ukraine is impacting the gaming industry. (also: Microsoft, Sony and Netflix planning ad-tiers for their services)

Released Friday, 29th April 2022

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Friday, 29th April 2022

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00:15 - Introduction and what is currently on our minds, games, and movies.
06:00 - What we've been playing over the last 4 weeks (Resident Evil Village, Spider-Man Miles Morales, Elden Ring)
27:48 - The AAA drought: No big releases in the next 6 months!
34:00 - Apple-All-Access: Apple planning a subscription based service delivering hardware and access to all services
41:30 - Project Spartacus: Sony wanting to compete with Gamepass - what are the differences? What do we prefer?
54:50 - Microsoft and Sony considering enabling advertising in F2P games. Our expectations and concerns.
01:06:30 - Netflix losing subscribers, lowering their future outlook and introducing an ad-funded tier.
01:25:00 - How the war on Ukraine is affecting the game industry.

Twitter: https://twitter.com/MktgRockers
Facebook: https://www.facebook.com/MktgRockers
Your hosts:
David Westerman: https://twitter.com/dwesterman10
Linus Otten: https://twitter.com/LinusToGo