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Who‘s going to win the streaming wars?

Who‘s going to win the streaming wars?

Released Monday, 1st November 2021
Good episode? Give it some love!
Who‘s going to win the streaming wars?

Who‘s going to win the streaming wars?

Who‘s going to win the streaming wars?

Who‘s going to win the streaming wars?

Monday, 1st November 2021
Good episode? Give it some love!
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In this month's podcast J&A talk about the rise of streaming services and everything marketers need to know about streaming TV vs linear TV. Aleesha also reflects on a famous Superbowl ad from 2019 with purpose at it's core. We also get vulnerable with you and talk about what we strongly dislike.

Links:

https://www.voxer.com/

https://trello.com/

https://adage.com/article/marketing-news-strategy/streaming-wars-everything-marketers-should-know/2362826

https://www.nytimes.com/2021/03/23/business/media/branded-content-movies.html

https://www.youtube.com/watch?v=kW46iX_2tFo

https://youtu.be/2UqNw1mvTXc

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From The Podcast

Marketing That Matters

It's easy for people to market a product but to sell it - it needs a why. In the age of content marketing, you can’t just show products and expect to be remembered, to be followed or to build your community. You need show your why - your purpose behind your product. We explore finding the fine line for marketing, in not giving it all away, but still being relatable. Each week we’ll talk about what's grabbed our attention, productivity hacks making our life easier, and chat about a purpose-led brand.Jade & Aleesha both have over a decade of experience in advertising and marketing. With careers spanning agency and corporate sides, both have worked with well known national brands plus niche, local brands. Jade & Aleesha have both taught at Edith Cowan University and love imparting their knowledge of marketing with others.

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