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Masters Of Marketing Latam Retail Media by Mercado Ads | #03 | Retail Media como parte de la estrategia full funnel

Masters Of Marketing Latam Retail Media by Mercado Ads | #03 | Retail Media como parte de la estrategia full funnel

Released Tuesday, 12th December 2023
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Masters Of Marketing Latam Retail Media by Mercado Ads | #03 | Retail Media como parte de la estrategia full funnel

Masters Of Marketing Latam Retail Media by Mercado Ads | #03 | Retail Media como parte de la estrategia full funnel

Masters Of Marketing Latam Retail Media by Mercado Ads | #03 | Retail Media como parte de la estrategia full funnel

Masters Of Marketing Latam Retail Media by Mercado Ads | #03 | Retail Media como parte de la estrategia full funnel

Tuesday, 12th December 2023
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¿Cómo integrar el Retail Media en estrategias de marketing full funnel? ¿Qué métricas hay que tener en cuenta?

¿Qué skills necesita una marca para aprovechar los beneficios del Retail Media?

De todo esto conversamos con Ezequiel Jones, Digital Marketing, Media & Commerce Leader Beauty & Wellbeing Latam de Unilever, y Florencia Bameule, Marketing Director de Mercado Ads.

See omnystudio.com/listener for privacy information.

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Masters of Marketing Latam

Insights, estrategias, desafíos e inspiraciones de los principales líderes del marketing e innovación de América Latina pasan por Marketing Future Today, el hub de contenidos que presenta el podcast Masters of Marketing Latam con las principales tendencias en marketing e innovación desde la perspectiva de negocios, crecimiento y diversidad de marcas como: Cervecería y Maltería Quilmes, Netflix, Farmacity, Samsung, Tea Connection, Becoming Mode y muchas otras.

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