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Optimizing Ad Tech Transparency with Blockchain: Vanina Ivanova, Chief Marketing Officer at Ambire

Optimizing Ad Tech Transparency with Blockchain: Vanina Ivanova, Chief Marketing Officer at Ambire

Released Thursday, 4th August 2022
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Optimizing Ad Tech Transparency with Blockchain: Vanina Ivanova, Chief Marketing Officer at Ambire

Optimizing Ad Tech Transparency with Blockchain: Vanina Ivanova, Chief Marketing Officer at Ambire

Optimizing Ad Tech Transparency with Blockchain: Vanina Ivanova, Chief Marketing Officer at Ambire

Optimizing Ad Tech Transparency with Blockchain: Vanina Ivanova, Chief Marketing Officer at Ambire

Thursday, 4th August 2022
Good episode? Give it some love!
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Like many platforms in the blockchain space, Ambire was created out of necessity. The founders wanted to monetize their content and also have transparency in the supply chain management of ad sales.

Vanina Ivanova is the Chief Marketing Officer of Ambire, navigating the company through the convolution of the ad tech world. Vanina is using her experience to maximize the profits of clients through ad tech.

Join us as we discuss:

  • How decentralization offers solution from a marketing and advertising perspective
  • How Ambire is supplementing for the current high gas fees
  • What type of companies or people are utilizing the wallets
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