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The Disruption of the Jewelry Industry

The Disruption of the Jewelry Industry

Released Monday, 25th September 2017
Good episode? Give it some love!
The Disruption of the Jewelry Industry

The Disruption of the Jewelry Industry

The Disruption of the Jewelry Industry

The Disruption of the Jewelry Industry

Monday, 25th September 2017
Good episode? Give it some love!
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Millennials are blamed for disrupting a lot of industries, from cereal to soap, and now they're wreaking havoc on the jewelry industry. Customers today want timeless pieces that aren't so expensive they require a down payment, and they want to be able to collect items that can be customized into a truly personal look. In addition, they're browsing jewelry online and designing unique pieces. And young consumers are waiting longer to get married -- putting a dent in the engagement ring category -- and increasingly considering lab-made diamonds and other stones. These trends have put mainstream players like Signet's Zales, Kay and Jared in a tough spot. Lindsey Rupp and Kim Bhasin take a look at the changing trends in the industry and talk with New York startups Rebe and Catbird about what might be coming next.

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