In this episode, Dan Lu discusses the idea of being cute or clever in your marketing and how it can actually hurt your business if you're not careful. 

There's a time and a place to be cute and clever and Dan talks about the only time that you should be in this show.

Many businesses think that in order to be successful, they have to be clever in every aspect of their marketing.  But this is not this case.

Tune in to when and where you can be cute and clever in your business and where not to be.