Insurance is one of the rare products that people buy and hope they’ll never need to use. So how can insurance companies convince customers that they’re getting value for money?

 Lindsay sits down with James York, founder of reviews-led insurance marketplace Worry+Peace and founding member of InsurTech UK, to discuss how the insurance sector needs to improve the narrative with customers and transform “necessary evil” into a valued service. 

 James explains why insurance companies need to embrace the fact that customers won’t ever buy all their insurance from one company, and how the chasm of trust between insurers and customers needs to be narrowed. And Lindsay reveals how he dodged a bullet (or at least a lightning strike) by not bothering with buildings insurance for 15 years…

More info on James York:
James York’s website: https://worryandpeace.com
Twitter: @JamesJWYork
LinkedIn: https://www.linkedin.com/in/jamesjwyork/