“But at the end of the day, research is really about people” [34:20]

Who is Blake Adams?


Blake Adams is the VP of Marketing in Florence Healthcare, where he leads marketing, strategy, analytics, and sales development teams. With more than 6 years in executive leadership roles in healthcare technology, he's passionate about helping research teams advance cures by introducing them to innovative software solutions.


How Blake ended up in the clinical research field (2.03)


Blake refers to when Ron Jones, his CEO at Florence, asked him if he’d be willing to come help start a company and he took the opportunity because Blake says he likes building things from scratch.


Rodney asks Blake to talk about the resistance he faced dealing with healthcare professionals. (9.17)


He says since no one likes change after he joined the company, the idea of moving from paper to an electronic-based system in the healthcare environment was met with major resistance. He adds up and says that COVID forced a lot of systems to change.


Blake is asked what would qualify a trial for rapid acceleration and what sort of criteria should be met. (17.56)


Blake says that the biggest delay to a clinical trial is funding the number of patients that are needed to prove the value of that trial.


Blake adds up on the results of having operations streamline. (24.05)


Blake insists that their sole focus is on operational metrics, he says it’s a little bit harder to talk about it in the context of the number of lobs impacted, or traditional health care metrics


Blake addresses what people in the clinical research field should be asking (28.55)


Blake states that what sites and sponsors need to be thinking about is how all these systems will talk to each other in the future. He says that there’s no need of having eight different platforms at the research site all doing different functions.


Blake talks about the sort of trends that most companies are focusing on (31.00)


He talks about the matter in bold and quotes that technologies progress in a way where every person can almost receive a very individualized medical treatment.


Blake advises professionals looking deeper into the whole clinical research model (34.45)


For Blake as a technology person, he says that technology transformation is just as good if not better than our technology.


Relevant Links


https://twitter.com/FlorenceHCare 
https://www.linkedin.com/company/orencealthcare/
https://orencehc.com/