Phil Jones has founded not one but five multimillion dollar companies, became the youngest ever winner of the British Excellence of Sales and Marketing Award, and produced the most listened to nonfiction audiobook of all time, Exactly What to Say? Phil entered the business world at age 14 and went from a bucket and sponge to a fleet of car washing employees that led him to earning more at age 15 than his high school teachers.

When it comes to speaking industry experience, Phil has given over 2,500 presentations across 57 countries and 5 continents. Beyond his business success, he's the proud dad of twins and is passionate about making a positive impact by elevating everyone around him.

Links:

CORE TOPICS + DETAILS:

[6:04] - The Power of “How”

When someone’s better than you, get curious

Ever since his days working for his dad’s self-employed building business, Phil has been intensely curious and active about finding out how people find success. As he says, “Success leaves clues, and if you’re brave enough to follow the clues, then chances are it might work out well for you.”

So when you come across someone who does what you do better than you do, don’t get mad — get curious. Ask them how.

[21:50] - Big Idea vs. Proven Method

What kind of book is in you?

If you have a big idea, you can certainly go after a book deal and try to make a name for yourself through that big idea. But many speakers, Phil argues, would be better served by a “proven method” book. Something that's going to live with you, that will serve as your IP. Something that is your signature calling card. As Phil says: “John Bonjovi can write as much new music as he likes, but people are going to remember him for Living on a Prayer.

[23:45] - Don’t Rest on Your Laurels

Make something great? Time to remake it.

Phil shares one quick but powerful insight that’s important not to miss — once “Exactly What to Say” became a massive success, he didn’t simply leave it alone. He began creating new editions for every print run. New call-to-actions, new lead magnets, new thank-you pages. All of these changes happen again and again, ensuring that his ideas remain as fresh and relevant as they were in the first edition.

This concept can be applied to books, keynote speeches, career strategies — anything that you’ve found that works doesn’t need to become stagnant.

[32:37] - What Matters Most Happens Offstage

Service, relationships, and humanity

Phil says that the biggest aspect of winning and sustaining a career as a speaker comes down to the more “intangible” things: health, relationships, boundaries. These things are all more important than fees and tactical business decisions. Meanwhile, keeping a service mindset is essential — no matter how many millions of audiobooks you sell.

RESOURCES:

[1:55] Exactly What to Say, by Phil Jones
[32:28] NSA: National Speakers Association

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ABOUT MIC DROP:

Hear from the world’s top thought leaders and experts, sharing tipping point moments, strategies, and approaches that led to their speaking career success. Throughout each episode, host Josh Linkner, #1 Innovation keynote speaker in the world, deconstructs guests’ Mic Drop moments and provides tactical tools and takeaways that can be applied to any speaking business, no matter it’s starting point. You'll enjoy hearing from some of the top keynote speakers in the industry including: Ryan Estis, Alison Levine, Peter Sheahan, Seth Mattison, Cassandra Worthy, and many more. Mic Drop is sponsored by ImpactEleven.

Learn more at: MicDropPodcast.com

ABOUT THE HOST:

Josh Linkner is a Creative Troublemaker. He believes passionately that all human beings have incredible creative capacity, and he’s on a mission to unlock inventive thinking and creative problem solving to help leaders, individuals, and communities soar.

Josh has been the founder and CEO of five tech companies, which sold for a combined value of over $200 million and is the author of four books including the New York Times Bestsellers, Disciplined Dreaming and The Road to Reinvention. He has invested in and/or mentored over 100 startups and is the Founding Partner of Detroit Venture Partners.

Today, Josh serves as Chairman and Co-founder of Platypus Labs, an innovation research, training, and consulting firm. He has twice been named the Ernst & Young Entrepreneur of the Year and is the recipient of the United States Presidential Champion of Change Award.

Josh is also a passionate Detroiter, the father of four, is a professional-level jazz guitarist, and has a slightly odd obsession with greasy pizza.

Learn more about Josh: JoshLinkner.com