Going from Designer to CEOThe journey to becoming a CEO for a celebrity of a designer involves getting the right skills and the right infrastructure. Since designers are not taught the business aspect of their brand, they need to have the right

pt2. Artist Are The NEW CEO's

Jan 23rd, 2020 40m 14s

Going from Designer to CEO The journey to becoming a CEO for a celebrity of a designer involves getting the right skills and the right infrastructure. Since designers are not taught the business aspect of their brand, they need to have the righ

Sustainability Is The New Luxury

Jan 9th, 2020 50m 53s

Episode HighlightsBrew City Aqua is a company of aquaponics farmers, who utilize fish waste, specifically the endangered caviar species. The waste is used to grow vegetables while simultaneously cultivating the fish. Some of these fish take 10-

Is DTC a Business Strategy or a Mindset?

Dec 31st, 2019 55m 52s

Podcast Takeaways and LearningsMeasuring Growth is Important in MarketingSuperCoffee defines growth in two dimensions. One dimension is through brand awareness and equity, while the other is through performance and marketing growth. Both approa

Customers Subscribe into Relationships

Dec 18th, 2019 50m 25s

According to Rama, the subscription model is only effective when a company can provide an ongoing connection between its customers. This relationship involves marketing communications, sales support, technical assistance and customer service. I

Influencers Are The New Sales Teams

Dec 6th, 2019 39m 49s

Digital Influencers are revolutionizing the sale concept.With world digitalizing so fast, there is also a revolution in sales and marketing strategies, "Digital Influencers" are the new Sales Team. But first, let me tell you who are "Digital In

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